The Parts Alliance Rebrands As GSF Car Parts

The Parts Alliance Rebrands As GSF Car Parts

GSF Car Parts already has an established presence with both the UK and Ireland independent motor trade and general public.

Uni-Select Inc. announced yesterday that its business unit in the UK and Ireland, The Parts Alliance, has rebranded to GSF Car Parts, introducing one trading name across its 170 sites for the first time. 

The business, which traded locally under historic brands acquired through The Parts Alliance, officially rebranded in November. 

GSF Car Parts President and COO Mark Eburne said, “This is a milestone moment for our business that marks the beginning of an exciting journey. Operating nationally as one brand for the first time enables us to streamline more of our processes and to implement improvements across the business more quickly and efficiently. This rebrand precedes an exciting period of investment in stock, staff, innovative technology and a larger UK footprint.

“What our customers can be sure of is that our network of passionate, knowledgeable and experienced staff will continue to provide the market-leading service they’re renowned for both today, tomorrow and when we become the UK’s strongest all-makes motor factor,” Eburne added.

Following the rebrand, The Parts Alliance will revert back to its role as a trading group that continues to allow GSF Car Parts, Dingbro and Qualvecom to service customers and utilize the strength of its three members. 

Eburne continued, “The Parts Alliance was built on the strength, experience and success of every member brand it had acquired over the years. It was formed to bring together the best and brightest of the UK’s motor factors, and it’s this fantastic heritage that has enabled us to reach this point. 

GSF Car Parts already has an established national presence with both the independent motor trade and the general public, so we have an excellent springboard on which to launch this unified brand.We see a huge period of growth ahead for the automotive aftermarket. The ageing UK car park and its long-term shift towards electric vehicles both provide exciting opportunities for the industry to expand, diversify and upskill. GSF Car Parts will be there to support.”

You May Also Like

SKF Group Announces Leadership Transition

Philipp Herlein, head of the global vehicle aftermarket division, has been appointed managing director of the global SKF lubrication & MPT division, effective October 1.

SKF Group Announces Leadership Transition

SKF Vehicle Aftermarket and Lubrication & MPT business unit announced a leadership transition within the company. Philipp Herlein, head of the global vehicle aftermarket division, has been appointed managing director of the global SKF lubrication & MPT division, effective October 1, 2024. Herlein succeeds Volker Pieschel, who has led the business for the past six years following the acquisitions of Willy Vogel AG, Safematic, Lincoln Industrial and Alemite.

SMP to Acquire European Supplier Nissens Automotive

The transaction is expected to be complete in the second half of 2024.

Nokian Tyres Produces First Tire in Romanian Factory

Nokian said the milestone was reached as planned, and commercial tire production will start in early 2025.

Nokian-Tyres-Romania-factory
Volkswagen Names Mobileye Among Top Suppliers for 2024

Mobileye, one of 10 companies to be honored, received the award for digitalization.

Volkswagen Names Mobileye Among Top Suppliers for 2024
EuroTaller Confirms Support for AutoAmericas Show

EuroTaller is a network that brings together independent automotive workshops.

EuroTaller
Other Posts
Fix Network to Host Global Conference in Mexico

The conference will take place April 27 to May 1, 2025, at the Dreams Playa Mujeres Golf & Spa Resort.

Fix-Network-Global-conferernce-Mexico
Sensata Appoints Phillip Eyler to Board of Directors

Eyler brings more than 30 years of engineering, operations and business expertise, primarily in the automotive industry, the company said.

Sensata Appoints Phillip Eyler to Board of Directors
NEXUS Automotive International Elects New Chairman of the Board

With the appointment of G. Srinivasa Raghavan, it is the first time an Indian leader is taking on a responsibility of this magnitude, NEXUS said.

G-Srinivasa-Raghavan-NEXUS-chairman
Castrol Makes Investment in Gogoro

Castrol announced an investment of up to US$50 million in the smart mobility company.

Castrol-Makes-Investment-in-Gogoro