The Pulse: Where Repair Shops Go When Their Favorite Brand is Out of Stock
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we learn what shops do after finding out that their favorite brand supplier is out of stock.
R. L. Polk & Co.’s Ask the Industry: Aftermarket Executives Offer Their Predictions
In the trade press, we often say that we have a “30,000 foot view” of the aftermarket, a view that many others do not get to have. From our vantage point, we get perspectives on all segments of the industry. When interviewing industry executives, we like to ask a common question about where they see the industry headed in the next five to 10 years. For this week’s edition of “Ask the Industry,” we thought it would be interesting to put side by side several of the responses to that common question and see what commonalities and what differences there are in their predictions.
The Pulse: The Most Important Services Parts Suppliers Provide Technicians
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we look the top three most important services technicians say their parts suppliers provide.
The Week in Review
By Amy Antenora The Week in Review offers a snapshot of the most highly read stories of the week as seen on aftermarketNews. To access the complete stories, simply click on the highlighted links. If you missed reading one of our daily news emails, click on any of the dates listed at the bottom of
The Pulse: The Top Three Reasons Service Providers Become Loyal to a Parts Supplier
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we look at the qualities that make technicians loyal to their parts suppliers.
The Pulse: What Model Years Account for the Most of Your Volume?
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we will summarize a series of reports that look at the model year of vehicles that are being serviced by the various service outlets.
The Pulse: What Model Year Accounts for Most Volume at Quick Lubes
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we continue a series of reports that look at the model year of vehicles that are being serviced by the various service outlets.
The Pulse: Most Common Model Years Being Serviced by General Repair Shops
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we begin a series of reports that look at the model year of vehicles that are being serviced by the various service outlets.
The Pulse: Typical Model Years of Vehicles Being Serviced — New Car Dealerships
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we begin a series of reports that look at the model-year range of vehicles that are being serviced by the various service outlets. This week, we look at New Car Dealerships.
R.L. Polk & Co.’s Ask the Industry Looks at Business Cycle Changes
For a variety of reasons, Fall tends to be a busy time for aftermarket companies as they prepare for upcoming trade shows, meetings and the 2008 selling season. This week’s Ask the Industry asks a variety of aftermarket professionals if Fall is their busy time of year and if their business cycle changes throughout the year.