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Pirelli, Geotab Partner On Commercial Fleet Management System

Pirelli’s CYBER Fleet system will be available via the Geotab Marketplace.


Pirelli and Geotab, a global leader in IoT and connected transportation, have announced a new partnership that aims to help commercial fleets across the globe improve their operating efficiency and sustainability. Now available on the Geotab Marketplace, the Pirelli CYBER Fleet system will enable Geotab customers to reduce tire-related operating costs while also improving fuel consumption and lowering harmful emissions. The new integrated offer will be rolled out initially in key European markets, before being extended to the United States, Canada and Brazil.

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Pirelli CYBER Fleet is an enhanced tire-specific fleet management solution that utilizes a sensor on the inside of each tire to measure and analyze both temperature and pressure data. This data is gathered and relayed to an app that can be downloaded onto a tablet or smartphone and sent to Geotab’s digital platform, MyGeotab, which in turn helps simplify the monitoring process for daily truck and tire checks. This integrated solution also allows for vehicle insights to be viewed remotely, which can help fleet managers quickly identify potential issues, contributing to improved safety, efficiency and better planning for necessary vehicle maintenance. The partnership between Pirelli and Geotab enables efficient tire health monitoring, which will help customers improve productivity, enhance driver safety and increase the overall health and longevity of a vehicle. 


Daniel Gainza, Pirelli Tire as a service chief operations officer, said, “Pirelli’s CYBER Fleet technology allows us to integrate tires within a platform of services based on connectivity, in a way that is extremely simple to use. By partnering with Geotab, Pirelli is proud to be among some of the top solutions for vehicles and fleets helping to optimize fuel consumption and reduce emissions.”

“The addition of Pirelli CYBER Fleet on the Geotab Marketplace will provide fleets with access to a focused safety solution specifically designed to support tire health and, as a result, the longevity of their vehicles,” said Stefano Peduzzi, vice president, Technology Solutions and Operations Europe, Geotab. “Geotab prides itself on providing our customers with access to best-in-class tire pressure monitoring tools that can help them reduce the need for unexpected tire maintenance, and in turn aid in improving driver safety and increasing overall fleet efficiency.”


Pirelli CYBER Fleet is currently available on the Geotab Marketplace.