Car Care Council Women’s Board Announces Winners of the Automotive Communications Awards
The Car Care Council Women’s Board (WB) has announced the winners of the new Automotive Communications Awards (ACA). The awards were presented during the Women’s Board reception on Tuesday, Nov. 2 in Las Vegas, during AAPEX. The Automotive Communications Awards recognize companies/agencies that provide automotive information through outstanding advertising, marketing and PR efforts. The business-to-consumer awards have 14 categories for entry targeted to women, including car care clinics and direct mail piece or campaign/newsletter. The business-to-business awards consist of 21 categories with such options as logo design and special promotions and promotional events/trade show.
Babcox Publications Takes Home Three Automotive Communications Awards
This week at AAPEX, the Car Care Council Women’s Board (WB) launched a new awards program. The Automotive Communications Awards (ACA) were presented during the Women’s Board reception on Tuesday in Las Vegas during AAPEX.
Robert Bosch Sales Corp. Wins 2004 Aftermarket Web Challenge
The MEMA Information Services (MIS) Council recently selected Robert Bosch Corp. of Broadview, Ill., as winner of the 2004 Aftermarket Web Challenge (AWC) for its extranet application Bosch Online Advantage. The annual Web competition is the aftermarket’s oldest and most recognized award for excellence in Web applications.
SO-CAL Speed Shop announces TV Show and Aftermarket Licensing Program
The SO-CAL Speed Shop, a Southern California-based hot rod builder, has signed a master licensing agreement with Bischoff Hervey Entertainment (BHE) to develop licensing and sponsorship opportunities as well as a TV show produced by Original Productions, creators of the hit show “Monster Garage.”
Turtle Wax Plans Youth Marketing Initiatives Including Sweepstakes and Tour
Turtle Wax, the number one selling brand of car care products in the world, will be combining state-of-the-art technology with authentic grass roots marketing for its upcoming 2005 Turtle Wax “Get Waxed Tour”, and Turtle Wax “Get Waxed Tour” Sweepstakes. As one of its primary marketing initiatives in 2005, Turtle Wax plans to enter the youth auto culture market by way of a tour, sweepstakes and the creation of two highly modified “Get Waxed” show cars. The nation-wide tour will bring the Turtle Wax brand to select leading car culture and youth-oriented lifestyle events. The company plans to reveal details of the tour and sweepstakes next month at the SEMA show at Las Vegas.
The Stanley Works to Join 2005 NASCAR Nextel Cup Series With Evernham Motorsports
The Stanley Works, one of the world’s best known brands of tools, hardware, security and home improvement products, announced that it will join a sponsorship program with Evernham Motorsports for the 2005 NASCAR Nextel Cup Series.
Retailers Hope Customers Will Tune in to Ads As They Shop
Customers rushed in and out of a Roanoke, Va., Advance Auto Parts store on a rainy afternoon this week. Most walked without pausing past two televisions flashing above the cash registers and three sets hanging in the middle of the store. Televisions advertising the latest car gadgets, Advance promotions and daily sports and weather updates aren’t new for the Roanoke, Va.-based automotive parts chain. They first were installed in some Advance stores five years ago. Now they’re in all its stores.
AMN Celebrates Five Years
Five years. One thousand, eight hundred and twenty-five days. In aftermarket years, that’s no more than the blink of an eye. Still, for an industry that has kept America rolling for nearly a century, a lot has changed in the last five years. Five years ago today, on Sept. 13, 1999, aftermarketNews.com (AMN) was launched. Since then, AMN has published more than 19,000 unique, industry-specific news articles, editorials, interviews and features.
Remy International Creates New Aftermarket Services Division
Remy International, which recently changed its name from Delco Remy International, has formed a new aftermarket services department to coordinate brand management and analysis. The new division will report to President and CEO Thomas Snyder but will also be directly responsible to the heads of diesel, electrical, Knopf and locomotive divisions. Al Rowley has been named vice president of the new aftermarket services department.
Executive Interview with Hoon Chung, President & CEO of DST, Inc.
Our latest edition of “Executive Interview” features Hoon Chung, who was recently named president and CEO of DST, Inc., in Mission Viejo, Calif. Chung has more than 20 years of management experience in supply chain management and technology deployment services. Prior to his role as the Automotive Group senior vice president and general manager at Activant, he was the COO of Adexa, Inc., which delivers intelligent enterprise business planning and performance management solutions that link strategic, tactical and operational aspects in optimizing enterprise-wide supply chain planning and synchronization. Chung recently talked with aftermarketNews.com about his new appointment to lead DST, what he envisions for the company’s future and what he brings from his experience in other industries.