The Pulse: Online Parts Ordering Has Increased in Recent Years
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research, we look at the increasing popularity of the Internet for parts ordering purposes. Data comes from the Babcox 2007 Tech Group* Internet Study.
The Pulse: What Type of Repair Shop Has the Most ASE Certified Techs
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we look at the number of ASE certified technicians at different types of repair facilities.
The Pulse: More Technicians Today Go to the Internet for Technical Info
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research, we look at the growing use of the Internet as a technical information resource. Data comes from the Babcox 2007 Tech Group* Internet Study.
The Pulse: How Many Technicians Use OEM Websites?
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research, we look at how much time technicians spend online looking for technical information. Data comes from the Babcox 2007 Tech Group Internet Study.
The Pulse: Shop Owners’ Attitudes About Auto Parts Brands
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, general repair shop owners share their point of view on auto parts brands.
The Pulse: Where Repair Shops Go When Their Favorite Brand is Out of Stock
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we learn what shops do after finding out that their favorite brand supplier is out of stock.
The Pulse: How Shop Managers Spend Their Time
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research, we look at how much time shop owners/managers spend each week on activities such as diagnosing problems, repairing vehicles, dealing with customers and dealing with suppliers. Data comes from the most recent survey of Brake & Front End readers.
The Pulse: Do You Charge for Diagnostic Time?
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research, we look at the number of Brake & Front End shops that charge for diagnostic time.
The Pulse: The Most Important Services Parts Suppliers Provide Technicians
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we look the top three most important services technicians say their parts suppliers provide.
The Pulse: The Top Three Reasons Service Providers Become Loyal to a Parts Supplier
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using data from Industrial Marketing Research’s (IMR) Installer Survey, we look at the qualities that make technicians loyal to their parts suppliers.
The Pulse: Insurance Coverage of OEM Replacement Parts vs. Aftermarket Crash Parts
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research, we look at the percentage of insurance companies that pay for OEM replacement parts when collision repair customers object to the use of aftermarket crash parts on their vehicles.
The Pulse: Average Number of Service Bays at Import Shops is Growing
Each week, The Pulse provides insight into the buying, sourcing and brand-loyalty habits of counter personnel and professional technicians. This week, using Babcox Research we look at the growth of service bays in import repair shops.