Federated Continues Holiday Facebook Diecast Giveaway
Federated will be giving away an eclectic group of limited-edition diecasts, including racing and classic cars.
KYB Releases New ‘Consumer Reaction’ Videos
Unscripted footage documents the difference new shocks and struts can make for real-world drivers.
New Firm dott Announces DEI Roundtables for Industry
Aftermarket veteran Tammy Tecklenburg is founder and CEO of the new DEI-focused strategic consulting firm.
Craftsman Returns as NASCAR Truck Series Title Sponsor in 2023
Company also is entering into a multi-year partnership as the “Official Tools Partner of NASCAR.”
Mobil 1 Hits Open Road to Support Small Businesses
The Mobil 1 Muffler Man will help Keep Route 66 Kickin’ through a series of world-record attempts and memorable stops starting August 25.
Bridgestone Launches ‘What Really Matters’ Platform
Bridgestone says the platform showcases the company’s focus on creating a more sustainable world for future generations.
Worldwide Express Named Official NASCAR Logistics Partner
Worldwide Express and its sister brands, GlobalTranz and Unishippers, began partnerships earlier this year with NASCAR teams Trackhouse Racing and Niece Motorsports, with the company serving as a primary sponsor for both teams.
Mitchell 1 Adds Google ReScore Feature to SocialCRM Program
ReScore empowers shop owners to transform those not-so-great reviews into positive customer experiences, the company says.
VP Racing Announces a New Entitlement Sponsorship
VP Racing will support the inaugural IMSA VP Racing Sportscar Challenge.
FRAM Signs on as a Sponsor of New PBR Challenger Series
The brand enters PBR as the growing sport continues its charge into the mainstream.
Autolite Finalizes Partnership with Professional Bull Riders to Sponsor New PBR Challenger Series
The PBR Challenger Series launches its inaugural season on June 3 and will run through Nov. 3, 2022.
KYB Named Marketing Excellence Vendor of the Year
The company was awarded at The Group’s National Conference and Expo.
