Magna Tyres Acquires Industra Ltd.

Magna Tyres Acquires Industra Ltd.

The acquisition of Polish-based Industra Ltd. marks another step in its global expansion plans, says the company.

The Netherlands-based Magna Tyres announced it acquired Polish-based Industra Ltd., marking another step in its global expansion plans. Financial details of the acquisition were not disclosed.

The acquisition documents the growth of Magna Tyres Group is on track to increase turnover to EUR 600 million in 3 to 5 years, says the company. Industra’s net turnover is almost EUR 10 million.

’’We’ve always been focused on the expansion of Magna Tyres Poland and our business in Western Europe as well. This collaboration strengthen our European footprint and gives us possibilities to increase and support the customer database in the Eastern part of Europe even more,’’ said Michael de Ruijter, CEO-President of Magna Tyres Group, in a statement.’’

Industra has a very strong position in Poland as it is the biggest supplier of specialty tyres services, says Magna Tyres. The company represents three tyre segments: industrial tyres (from forklifts to port handling machines); tyres for earthmoving machinery; and the agricultural sector (tyres, wheels and tracks). In its 24 years of existence, Industra has achieved the position of first-choice partner for the largest end users of specialty tyres in Poland due the experienced staff, on-site services and the widest stock in specialty tyres.

With this acquisition, together with existing structures of Magna Tyres Poland Sp. z o.o., Magna Tyres Group is poisitioned to be the strongest player in the Industrial and OTR tyres markets in the region of Central and Eastern Europe, says the company. The expansion in this part of Europe supports business growth and meet the needs of the company’s diverse customer database. It also enables Magna Tyres to further expand into regions such as the Baltic Countries, Balkans and Eastern European countries.
Another advantage of this acquisition is the vision of both companies to support customers with full-service tyre solutions. The local service of the two companies in Poland enables Magna Tyres to meet the needs of its current and potential customer base.
As of now, Magna Tyres says it has the largest fleet of specialized equipment, including five mobile presses, two giant stationary presses for mounting heavy solid tires up to 33″ and seven mobile service trucks for replacing large tires in construction machinery.

’’I know Michael de Ruijter and the General Manager from Magna Tyres Poland, Marcin Kochaniak, for years. We look at the market in a very similar way. I’m sure that working as one team will allow us to provide our clients better service and better choice of products,” said Remigiusz Bęben, CEO of Industra. “We will be able to use the experience of Magna Tyres in Poland and in the rest of the world, and Magna will be able to learn from us how to work with end-users of agricultural, industrial and TBR tyres. I think our multichannel sales strategy in Poland will be an inspiration and a role model for other markets in Europe and the rest of the world.’’ 
Marcin Kochaniak, CEO of Magna Tyres Poland, adds, “I am very happy that this transaction is finalized. Looking for strategic partners for a long time, knowing the nature of the market in our part of Europe, the market habits and people operating on it, I believe that the acquisition of Industra, with all its experience and the team, will turn out to be a bull’s eye.”

You May Also Like

Dana Sells European Hydraulics Business

It has been sold to HPI Group, a hydraulics business jointly held by Apogee Group and EiM Capital.

Dana Sells European Hydraulics Business

Dana Incorporated announced the company has entered into a definitive agreement to sell its European hydraulics business to HPI Group, a hydraulics business jointly held by Apogee Group and EiM Capital. The move is part of an ongoing evaluation of its operations and product portfolio, the company said.

Valeo Joins Data Exchange with Industry Partners

Data4Industry-X seeks to accelerate digital transformation in manufacturing while adhering to European data regulations.

Forvia Reports FY 2023 Results After HELLA Acquisition

The company reported synergies with HELLA, with cumulative net cost synergies reaching over $200 million by the end of 2023.

DENSO, Other Partners Invest in Semiconductor Manufacturing

With the investment, Japan Advanced Semiconductor Manufacturing, Inc. will construct another fabrication facility.

M&A in Germany: Distressed Companies and Insolvency Laws

Phil Hertzog discusses the value proposition of investing in distressed companies in Germany, among other topics.

M&A in Germany: Distressed Companies and German Insolvency Laws

Other Posts

Continental Plans to Strengthen R&D in its Automotive Sector

Plans include streamlining development locations and leveraging synergies in work processes by the end of 2025.

TotalEnergies Marketing, Bestbuy Distributors Extend Partnership

TotalEnergies lubricants will be now be integrated into Bestbuy warehouses in Mississauga and Edmonton.

Stertil-Koni Names Canadian Regional Sales Manager

Sarah Stoner brings 17 years of experience in building strong customer relationships and sales across Western Canada.

Stertil-Koni Names Canadian Regional Sales Manager
Saneg Acquires CGC Lubricants Italy

The acquisition marks a significant step forward in Saneg’s expansion into the European market.

Saneg Acquires CGC Lubricants Italy