Jason Luo is named chairman and CEO Ford China. In his new role, Luo will lead all of the company’s operations in Greater China, including its import business, Lincoln; its passenger car joint venture Changan Ford; commercial vehicle investment in Jiangling Motors Corp.; and Ford’s operations in Taiwan.
Luo, 51, joins Ford from Key Safety Systems, one of the fastest-growing companies in the automotive safety market, where he was global president and CEO for the past 10 years. While at Key Safety Systems, he led the business transformation and global expansion of the company and achieved significant revenue growth in China.
Luo will be based in Shanghai, reporting to Peter Fleet, Ford group vice president and president, Ford Asia Pacific.
“Jason’s leadership and track record of business growth and transformation in China make him the ideal person to lead Ford in the world’s largest vehicle market,” said Peter Fleet, Ford group vice president and president, Ford Asia Pacific. “He will help us raise our vision in China as we become more nimble and operationally fit, expand vehicle electrification and begin to localize Lincoln vehicle assembly.”
Luo’s appointment is effective Sept. 1.