KENOSHA, WI — Snap-on Tools and NASCAR champion Rusty Wallace have joined forces to produce a series of films demonstrating to consumers the importance of regular maintenance of cooling, fuel, power steering and transmission fluid systems.
One of NASCAR’s most successful and popular drivers, Rusty Wallace narrates each of the four episodes, explaining the function of cooling, fuel, power steering and transmission fluid systems and the benefits of properly maintaining those systems.
Snap-on Tools developed the film with Wallace to provide shop owners, dealerships and service retailers with a business-building tool that their customers could watch in a waiting room or customer area. Snap-on Tools serves as an associate sponsor of Rusty Wallace’s Penske Racing #2 Dodge Intrepid, a racing partnership that led to Wallace serving as the film’s on-air talent.
The film’s four segments each run under three minutes and are available on DVD, allowing consumers to select and view the individual segments of greatest interest or all four segments. The film is available to Snap-on customers free-of-charge with the purchase of one of four select Snap-on products.
For more information, visit www.snapon.com or call 877-SNAPON-2 (877-762-7662).
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