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Dynomax, Rancho Offer New Marketing Tools to Drive Sales of Performance Products

The kits, including items tailored specifically to each brand’s new products and innovations, feature full-color point of sale materials. Each kit contains consumer rebate promotion fliers, including the Rancho “No Limits” debit-card reward program and DynoMax “Sound Off” mail-in rebate program.

Another Talented Class Graduates from Leadership 2.0 Program

Twenty-seven industry professionals complete Session II in West Palm Beach, Fla., and receive their certificates in Friday graduation ceremony.

New Monroe Brakes Promotions Offer Consumer, Technician Incentives

Tenneco is offering a $15 mail-in consumer rebate on all Monroe brake pads; technicians can earn $25 for every 10 sets installed.

Rancho Launches Three Performance Suspension Kits for Popular Wrangler TJ/LJ Series

The Rancho systems incorporate its Jeep heritage and engineering excellence into each design, according to Tenneco, maker of the Rancho brand.

Dynomax Adds New Exhaust Options for 2011 Mustang Models

The new DynoMax Mustang V6 system includes full stainless steel construction in high-quality, 409-grade stainless steel to provide protection against corrosion and permanent discoloration, the company says.

Aftermarket Professionals Begin Session II of Leadership 2.0 Program

Packed schedule includes presentation of team research project. Exclusive to aftermarketNews, four participants in this week’s Leadership 2.0 experience will send reports from Palm Beach, blogging about their daily experiences in the program.

Walker Spring Exhaust Promotions Benefit Consumers and Professional Technicians

The “2011 Walker Experience” promotion can save consumers up to $60; Professional techs “Ca$h In” through rewards program.

Two New Monroe Promotions Reward Consumers, Technicians for Ride Control Replacement

“Stop Sooner” consumer deal offers mail-in rebate; “Ca$h In” promo to pay installer rewards of up to $120 each.

All-New Monroe.Com Website Includes New Selling Tools, Streamlined Navigation

Site highlights key ride control replacement messages, introduces OE Spectrum Shocks and Struts, and tracks cross-selling opportunities.

The AMN Week in Review (March 14-18, 2011)

The AMN Week in Review offers a snapshot of the most highly read stories of the week as seen on aftermarketNews. To access the complete stories, simply click on the highlighted links. If you missed reading one of our daily news emails, just click on the link that says “News Archives” at the bottom of the page to begin catching up on the latest industry news.