Dynomax, Rancho Offer New Marketing Tools to Drive Sales of Performance Products - aftermarketNews

Dynomax, Rancho Offer New Marketing Tools to Drive Sales of Performance Products

The kits, including items tailored specifically to each brand's new products and innovations, feature full-color point of sale materials. Each kit contains consumer rebate promotion fliers, including the Rancho "No Limits" debit-card reward program and DynoMax "Sound Off" mail-in rebate program.

MONROE, Mich. – The DynoMax Performance Exhaust and Rancho Suspension brands of Tenneco Inc. are offering 2011 Merchandising Kits to help retailers power their sales with several merchandising tools.

“Rancho and DynoMax are known for providing more tools to help retailers and counter people close more performance product sales, and we’re delivering both of these important merchandising kits during key promotional periods for each brand,” said Joe Pase, director, performance products, Tenneco.

The kits, including items tailored specifically to each brand’s new products and innovations, feature full-color point of sale materials. Each kit contains consumer rebate promotion fliers, including the Rancho “No Limits” debit-card reward program and DynoMax “Sound Off” mail-in rebate program.

The DynoMax kit also contains a special DynoMax VT coupon book that allows the counterperson or shop owner to offer five customers a $25 rebate on the new drone-free muffler. Later this spring, DynoMax will include a countertop DynoMax VT display that will allow consumers to experience the patented valve technology and sound characteristics of the unique muffler design.

Each kit contains counter mats (DynoMax VT muffler highlighted in the DynoMax kit; Rancho Loaded quickLIFT units featured in the Rancho kit); bay banners; brand logo sticker sheets; window clings; sell sheets; new product brochures and more.

To receive either merchandising kit (specify DynoMax Merchandiser R-DM0026-0111 or Rancho Merchandiser R-RM0072-0111), contact your DynoMax or Rancho supplier or email Chris Gauss at [email protected]. Quantities are limited.

For more information about the latest DynoMax products, visit www.DynoMax.com, or for Rancho products, www.GoRancho.com.

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