Drive for Diversity Launches 2005 NASCAR Recruiting Effort
“Drive for Diversity” is now formally accepting resumes for experienced minority and female drivers and pit crew candidates interested in becoming part of the group’s development program for 2005. “Drive for Diversity” is a long-term initiative created to help develop and support well-trained minority and female drivers and crew members involved with NASCAR.
Recon Automotive Remanufacturers To Be Featured On Horsepower TV
Recon Automotive Remanufacturers will make its debut on the small screen this weekend. The company will be featured on an upcoming episode of “Horsepower TV” which airs on Spike TV Saturdays at 1 pm (EST/PST), with an encore presentation on Sundays at noon. The show will highlight Recon Automotive’s engine blueprinting capabilities as Joe Giove, supervisor of Recon’s High Performance Engine Assembly and Dyno Testing Department, appears on the program and builds a 450 horsepower, 455c.i. V-8 engine for a 1969 Oldsmobile Cutlass convertible.
David Kolman Joins Tire Retread Information Bureau
David Kolman, veteran truck communicator and long-haul trucker, has joined the Tire Retread Information Bureau (TRIB) as its associate director. TRIB is a non-profit, member-supported industry association dedicated to the recycling of tires through retreading and repairing. Kolman will operate out of Baltimore, Md., giving TRIB its first office on the East Coast. He will work closely with TRIB’s long-time Managing Director Harvey Brodsky.
Continental Holds Dealer Training Events
Automotive safety systems supplier Continental held dealer training events this week at its Brimley, Mich., Development Center. The training focused on advanced brake systems, including antilock braking systems (ABS), traction control systems (TCS), electronic stability control (ESC) and active rollover protection (ARP). More than 70 dealer personnel were expected to participate in the training sessions.
Executive Interview with Scott Meyer, President of MEMA
Our latest edition of “Executive Interview” features Scott Meyer, outgoing chairman of the Motor and Equipment Manufacturers Association (MEMA). As he concludes his time as chairman of the association, he steps into a new role as interim president of MEMA, which is in the midst of celebrating its 100-year anniversary. Join us as Meyer shares his insights on the anniversary of MEMA’s centennial, and what lies ahead for both MEMA and the entire industry.
DST Asks: How Do You Track Sales Force Activity?
In his movie role as a high-maintenance NFL star in “Jerry Maguire,” Cuba Gooding Jr. won an Oscar and created an enduring pop culture catch phrase with his unique delivery of that memorable line — four words that perfectly sum up the objective of a successful sale. In the final analysis, sales management is all about maximizing the ability of your sales force to “Show me the money!!”
Castrol Launches New Business Improvement Training Series for Lube Installers
Castrol has created a new Business Improvement Training Series (BITS) developed to offer lube installers a cost-effective training solution. BITS incorporates video-based modules along with a leader’s guide and a training handbook for facilitators, learning guides for participants, assessments and evaluation forms. BITS was developed to meet all of the requirements of Castrol’s ASE-certified Continuing Automotive Service Education program. The series covers training issues that are most important to installers, said Castrol.
MACS Creates Car Care PSA
In a continuing effort to educate drivers on the importance of professional mobile A/C and engine cooling system repair, the Mobile Air Conditioning Society (MACS) Worldwide has created a 30-second video public service announcement.
National Tire Safety Week Participation Growing
The Rubber Manufacturers Association (RMA) has announced that participation in the third annual National Tire Safety Week has doubled this year, with more than 8,000 tire retail stores participating. As part of the campaign, tire retailers will distribute “Be Tire Smart” brochures produced by RMA. The Rubber Manufacturers Association (RMA) has announced that participation in the third annual National Tire Safety Week has doubled this year, with more than 8,000 tire retail stores participating. As part of the campaign, tire retailers will distribute “Be Tire Smart” brochures produced by RMA.
Automotive Specialty Industry Enjoyed Growth in 2003, Reports SEMA
Despite a sluggish economy, the U.S. automotive specialty equipment industry grew 7.7 percent to $28.9 billion in 2003, according to new findings from the Specialty Equipment Market Association (SEMA). Despite a sluggish economy, the U.S. automotive specialty equipment industry grew 7.7 percent to $28.9 billion in 2003, according to new findings from the Specialty Equipment Market Association (SEMA).