Opinion Archives - Page 7 of 52 - aftermarketNews
Commentary: The Golden Content Engagement Rule

Would your customers be able to identify your brand or product if your logo wasn’t on it?

Commentary: Attitudes Toward AVs Take A Turn

Sobering attitudes toward autonomous vehicles see long-term forecasts cut by almost half, according to GlobalData.

Guest Commentary: The Moment Of Impact

Leadership impact reinforces the notion that someone believes in you – more than you believe in yourself.

Commentary: The Ride-Sharing Phenomenon

According to Uber, consumers traveled approximately 26 billion miles using its ride-sharing platform in 2018.

You Don’t Know What You’ve Got, ‘Till It’s Gone …

With the launch of the “Your Car. Your Data. Your Choice.” campaign this year, the Auto Care Association and the Automotive Aftermarket Suppliers Association have brought to light some seriously alarming facts that we all need to be aware of.

Guest Commentary: Time To NOT Act Your Age

It appears that we are taking the command to act our age too seriously. We seem to be smiling and laughing less. Of course, as adults we are in fact responsible for our actions. However, our age is what we keep in our head and our heart.

Guest Commentary: Autologue eDelivery vs. UPS, Fed Ex, USPS

Ladies and gentleman, if you are in the parts distribution business, you are in the delivery business! The good news is, we were in the delivery business before large web retailers came to fruition. So, let’s not allow them to be a disruptor in our parts business.

Guest Commentary: Vehicle Inspection Impact

The greatest enemy of vehicle inspections also is its greatest advocate, the elected official.

Navigating The Winding Road Toward Driverless Mobility

And why your first autonomous ride will likely be in a robotaxi.

Dumb Thoughts About Smart Cars

According to the National Highway Traffic Safety Administration (NHTSA), 94 percent of vehicle accidents are the fault of human error. Only 2 percent of accidents are due to vehicle component failure of degradation. Recognizing that I (and, let’s face it, you too, because you’re reading this) am an excellent driver, that means pretty much everyone else on the road is driving like they just robbed a liquor store in a video game.

Guest Commentary: Is Saying Thank You Passe? Has Civility Left the Building?

We all have the power to say these two magic words and thus appreciate, motivate, create good will, spread peace and raise self-esteem.

Guest Commentary: The Consumer As CMO

Today’s Prospects Are Telling Us Exactly How to Reach Them. Are You Listening?