Herman Trend Alert: Consumers Looking Up
As we have reported in the past, consumer confidence plays an important role in forecasting the future. Consumers’ optimistic expectations have a positive effect on many aspects of the economy.
Herman Trend Alert: Looking Backward, Looking Ahead
At the suggestion of one of its readers, in this edition, Herman Trend Alert will review some of our forecasts from 2009, looking at their accuracy and perhaps extending the forecast into 2010.
Herman Trend Alert: Near-Term Future of E-mail Marketing
According to the StrongMail “2010 Marketing Trends” report, 89 percent of respondents said they will either maintain or increase the amount of their marketing spending in 2010.
Herman Trend Alert: 2010 Workforce/Workplace Forecast
The business “futurists” from Herman Trend Alert give their annual predictions on what to expect in the workplace next year.
Herman Trend Alert: The Future of the Internet
Expect the changing Internet to have new and unexpected effects on many aspects of our lives, as its user interface evolves itself into more elaborate systems.
Herman Trend Alert: The Future of Brand-Building
In the future, all brands will be reinforced using online, television or other media, possibly including mobile platforms, too.
Herman Trend Alert: Unprecedented Churning of the Labor Market is Coming
Forty percent of companies reported that when the economy improves, they expect to use money as their primary method for retaining top performers.
Herman Trend Alert: Team Building for Good
Teambonding is a corporate team building company on the leading edge.
Herman Trend Alert: Health Care Reform
Expect to see employers and others looking hard for non-traditional, yet effective ways to deliver health care smarter and less expensively.
Herman Trend Alert: The Neuroscience of Marketing
The field of “Neuromarketing” provides a scientific basis on which to make sound advertising decisions, using research about what we know works.
Herman Trend Alert: The Approaching Senior Surge
According to a report from the McKinsey Global Institute, maturing Boomers will be the most affluent demographic segment in recorded history.
Herman Trend Alert: Highest-Paid Jobs for Fresh Grads
The law of supply and demand is alive and well in the global labor market.