Effective July 1, Tarsus Group has announced the appointment of international business media consultants Sapphire Media to manage their impending public relations and media promotion campaign for the forthcoming TyrexpoAsia 2021 Show in Singapore. The event is scheduled to take place from March 17-19.
Sapphire Media will be exclusively responsible for the ongoing presentation of informative press releases and photography regarding the various events, conferences and other new business incentive schemes that this completely revamped event will present.
Alwin Seow, Tarsus Group event project director (Singapore), commented, “I am looking forward to working with Sapphire Media and benefitting from their in-depth media experience to highlight the numerous changes that Tarsus has made to this prestigious international event in the global tire market.”
John Stone, owner of Sapphire Media adds, “Having previously worked on the show at a consultancy level, I look forward to helping Alwin and the Tarsus Team in Singapore take their first show in the TyrexpoAsia series to the next level of professionalism and success.”
