Having previously served as Blink’s Sr. Vice President of Marketing and Head of Governmental Affairs, Jenifer Yokley’s promotion to CMO comes on the heels of the company’s recent fourth-quarter earnings announcement and the opening of its new global headquarters.
Since joining Blink, Yokley has been “a driving force behind the Company’s remarkable success, contributing her calculated vision, dedication and exceptional leadership to advance Blink to new heights,” the company said.
“It’s no coincidence that Jen’s promotion to CMO coincides with a truly exciting time for Blink — a new chapter of growth, innovation, and strategic direction,” said Brendan Jones, president and chief executive officer. “She has already proven herself to be an adept leader and skilled team builder. With her elevated role, I’m confident she will be a key leader in advancing Blink to the next level of evolution and success while further championing our global mission.”
Before joining Blink, Yokley served as Sr. Vice President of Marketing at a property technology provider, Allbridge. Yokley’s professional background also features her role as Head of Global Marketing at Trilliant Networks and positions at Blue Cross Blue Shield of North Carolina and Schneider Electric.