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ETI Names New Marketing Manager

The Equipment & Tool Institute (ETI) has named Brian Irish to the newly created position of marketing manager. In this new role, Irish will be responsible for all of ETI’s marketing activities.

Modine Gets Long Term International Contract

Modine Manufacturing has been awarded a major contract with International Truck and Engine Corp., providing all its power train cooling systems starting in 2007.

Mitchell 1 Names Regional Sales Manager for the Southeast

Mitchell 1 has named Jim Silverman regional sales manager (RSM) for the company’s southeast region, which covers Florida, Georgia, Tennessee, Louisiana, Mississippi, Alabama, Arkansas and South Carolina. Previously, Silverman served as an independent sales representative for Mitchell 1 in Nebraska and South Dakota for more than five years, during which time he earned the company’s top performer award in 1999, 2001 and 2003.

Car Care Council Women’s Board Expands Scholarship Program in 2004

The Car Care Council Women’s Board is increasing the number of scholarships it will be awarding in 2004, in an effort to recruit and retain talented women in the automotive aftermarket industry. The Women’s Board will be awarding a $1,000 scholarship and two $500 scholarships to female students who have completed at least one year in an ASE-certified, post-secondary automobile technology program and plan on entering the automotive field upon graduation. In addition, two $500 scholarships will be awarded to high school female students who will attend an ASE-certified, post-secondary automobile technology program and plan on entering the automotive field upon graduation.

Federal-Mogul’s Champion, Wagner Lighting Brands Honored For Marketing Excellence

Federal-Mogul’s Champion spark plugs and Wagner lighting brands were honored in two recent international marketing competitions held in New York City. The Champion spark plugs “Champion Powers All” integrated marketing campaign was a finalist winner, and received a certificate of distinction in the 2004 AME (Advertising Marketing Effectiveness) Awards competition. Federal-Mogul’s Wagner lighting marketing team was also a finalist winner and recipient of a certificate of distinction in the 46th annual TV, Cinema and Radio Advertising competition of the prestigious New York Festivals.

ASA Planning ‘Celebration of Excellence’

The Automotive Service Association (ASA) is finalizing plans for the “Celebration of Excellence” which will take place Friday, Nov. 5 at the Flamingo Las Vegas. The event will honor the achievements of ASA members and other industry leaders. The program will include a graduation ceremony recognizing those who have earned the Automotive Management Institute’s Accredited Automotive Manager (AAM) designation, as well as the presentation of a number of awards, including the Chairman’s Award of Excellence, a humanitarian award and a legislative award.

Automotive Communicators Discuss Preparing For and Dealing With Crisis

The Automotive Public Relations Council (APRC), the professional peer group of the Motor & Equipment Manufacturers Association, will examine the issue of “Dealing with Crisis” during its annual Spring Conference. Slated to take place Wednesday, April 21, at the Dearborn Hyatt Regency in Dearborn, Mich, this event will provide insight on how automotive public relations professionals should plan and execute successful crisis communications strategies.

Wix Filters Gives NASCAR Drivers Added Incentive

WIX Filters is giving NASCAR series drivers yet another reason to get ahead of the pack on race day — the WIX Filters Lap Leader Award. Starting with the 2004 racing season, the award program extends through December 31, 2010. The WIX Filters Lap Leader Award includes cash payouts and an award trophy/plaque that will be presented during pre-race ceremonies at each event, as well as a year-end payout and a trophy for the driver who leads the most races with the most laps for each series.

High Schoolers Earn Certifications from Industry

A diploma isn’t the only important document that some students have in hand when they graduate from high school these days. A growing number of students, educators say, are graduating with specific, industry-defined skills certifications that can have immediate value in the job market. Industries in which such certification is available include computer maintenance, automotive repair, nursing, graphic arts and food service.

ArvinMeritor Honors Outstanding Achievements in Engineering

ArvinMeritor has announced the winners of its 2003 Engineer of the Year and Manufacturing Engineer of the Year awards. The awards, presented at ceremonies on Feb. 5, in Detroit, Mich., recognize those engineers or scientists who have made significant and innovative technological contributions to ArvinMeritor, its customers and the automobile industry.