Professional Technicians Rally on Boston’s Beacon Hill in Support of Right to Repair
BOSTON, Mass. – Nearly 100 men and women who work in the automotive aftermarket industry, including professional technicians from repair shops from around Massachusetts, converged on the Massachusetts Statehouse on Tuesday to call for passage of the Massachusetts Motor Vehicle Owners Right to Repair Act (HB 296). The repairers told their legislators they continue to
ACC Fall Conference in Boston
The Automotive Communication Council (ACC) will hold its Fall Meeting on Sept. 24-25 at the Omni Parker House Hotel in Boston. The ACC is a professional organization of individuals in the automotive aftermarket who specialize in marketing communications.
Boston-based Ad Agency Wins $25 Million Jiffy Lube International Account
Boston-based advertising agency MMB has won a $25 million account from Jiffy Lube International, continuing its relationship as the company’s agency of record. MMB has handled the Jiffy Lube advertising program since 2001 but the account was put up for review earlier this year. MMB’s most recent work for Jiffy Lube International featured real Jiffy Lube customers who shared their stories about how Jiffy Lube preventive maintenance services help them keep their busy lives on track. The campaign, which broke in April 2006, included TV, radio and print executions.
Universal Technical Institute to Build New Automotive Training Campus in Boston Area
Universal Technical Institute (UTI), a provider of technical education training, has entered into an agreement to purchase a property in the Boston suburb of Norwood, Mass., where it plans to open a new undergraduate automotive technician training campus. The Norwood campus is expected to open in the fourth quarter of fiscal 2005.
Goodyear Selects Boston-Based Arnold Worldwide for Ad Creative
Goodyear Tire & Rubber has handed over responsibility for the creative and image advertising and marketing for its Goodyear and Dunlop brands to Boston-based Arnold Worldwide. The agency network has four full-service offices throughout the U.S., including its Boston headquarters, New York City, Washington D.C. and St. Louis.
PACCAR Parts Honors Excellence in Dealer Performance
Awards were presented to dealers for outstanding parts, TRP and eCommerce achievements during the recent Peterbilt Dealer Meeting in Indian Wells, California.
The Multiplying Opportunities in Sustainability Practices
Ranging from solo programs to multi-tiered strategies, sustainability practices can be expanded through education, the sharing of best practices, and team member adoption and participation, to boost adoptability and make the greatest impact.
Robert Bosch GmbH Announces Management Board Changes
Dr. Frank Meyer will join the board, taking charge of the Energy and Building Technology business sector.
TireHub Fuels Growth with First Regional Distribution Center
The 360,000-square-foot building will service TireHub’s northeast logistics centers by providing accelerated delivery times.
PartsTech Partners with Bridgestone’s TireConnect
PartsTech has added a network of tire suppliers to its roster of 30,000-plus parts suppliers with TireConnect’s partnership.
