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Overheard: How Much Do Bodyshops Spend On Marketing?

Babcox Research asked collision repair shops how much they spent annually on all forms of advertising and promotions.

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Bruce is the Audience Insights Manager at Babcox Media.

Data Did You Know –  In the 2021 BodyShop Business Industry profile, we asked shops how much they spent annually on all forms of advertising and promotions. More than half (55%) of the respondents reported they spent less than $5,000 a year on it. 

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