Federated Upgrades Car Care Center Program
The enhanced program features updated signage, marketing support, image-enhancing tools, wearables, business management assistance and other information to help with day-to-day shop operations.
5 Minutes With… Monika LaPrete, CRP Industries
Get to know Monika LaPrete, a 28-year aftermarket veteran and marketing communications director at CRP Industries.
STA-BIL Launches New TV Commercial
The commercial educates consumers and highlights how STA-BIL has been a trusted brand from generation to generation, Gold Eagle said.
5 Minutes With…Autumn Lamb, Marketing Manager, GSP Americas
Get to know Autumn Lamb, marketing manager at GSP Americas.
5 Minutes With… Andy Castleman of KYB Americas
In this installment of “5 Minutes With,” get to know Andy Castleman, director of product & marketing for KYB Americas.
Formula 1, LIQUI MOLY Extend Partnership
The company will continue to be an “Official Partner” of Formula 1 until 2026 inclusive.
Advance Offers Gas Scholarships for College Freshmen
Advance Auto Parts is giving 10 incoming freshmen four-year “Fuel Rides to College,” with four years of Shell gas.
Autoshop Solutions Partners with Shop-Ware
AutoShop Solutions customers can now see the actual ROI in their marketing efforts with its Shop-Ware partnership.
Transtar Launches Ad Campaign with Vanilla Ice
Vanilla Ice, the “Ice Ice Baby” hitmaker, is promoting the company’s air conditioning product line.
Pirelli Announces #PirelliNation Road Race Rider Program
The program ensures racers are the first to know about the latest Pirelli news, products and marketing opportunities.
Mitchell 1 Adds Google ReScore Feature to SocialCRM Program
ReScore empowers shop owners to transform those not-so-great reviews into positive customer experiences, the company says.
Advance Auto Parts, Los Angeles Dodgers Announce Partnership
The partnership comes as Advance continues its growth in California and the L.A. market.
