NAPA Auto Parts Endorses Demandforce for All NAPA AutoCare Centers - aftermarketNews

NAPA Auto Parts Endorses Demandforce for All NAPA AutoCare Centers

North America's largest parts distributor to offer next generation marketing solution to its customers through D3, Demandforce's online marketing and communications software solution.

SAN FRANCISCO and ATLANTA — Demandforce Inc., a provider of online marketing and customer communications software, has announced a new agreement with NAPA that will offer the Demandforce D3 software solution to the more than 13,000 NAPA AutoCare facilities throughout North America.
 
The announcement comes after a rigorous assessment by NAPA of NAPA AutoCare facilities that were using the Demandforce D3 software solution. The company said that during the evaluation, NAPA saw Demandforce D3 consistently deliver “overwhelming value, including significant increases in revenue, customer reactivation and retention, and a better understanding of customer needs through satisfaction surveys, reviews, social media and network marketing.” Demandforce also helped NAPA AutoCare facilities build and develop their online reputation to attract new customers, the company adds.

"Demandforce has been one of the most requested additions to our suite of marketing solutions,” said Bret Robyck, vice president of sales – NAPA, AutoCare. “This product allows us to offer NAPA AutoCare facilities another comprehensive marketing and customer communications solution that will contribute to their success in today’s Internet-driven economy. Our goal is to continually provide our customers with quality solutions to help them be more successful. Adding Demandforce will do that now, and in the future."

The partnership between Demandforce and NAPA also will offer NAPA AutoCare facilities the opportunity to participate in the Demandforce Network. The first of its kind, the Demandforce Network offers NAPA AutoCare facilities the opportunity to gain exposure to the more than 72 million consumers throughout the U.S. and Canada who are currently in the Demandforce Network and are customers of non-competing businesses.

"We are proud that NAPA chose to offer Demandforce D3 to its significant network of automotive repair facilities throughout North America. This is testament to the value they saw during the initial assessment and their belief in the value of Demandforce D3 and the Demandforce Network," said Rick Berry, president at Demandforce. "We are equally excited for NAPA AutoCare facilities to participate in the Demandforce Network and join over 12,000 businesses already participating and connecting with consumers."
 

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