Mitchell 1 CRM Now Available with Prominent Aftermarket Shop Management Systems

Mitchell 1 announced that it has opened up its Customer Retention Marketing (CRM) program to work with non-Mitchell 1 management systems including NAPA Tracs, Alldata Service Center, R.O. Writer and others. Automotive repair shops will receive the same CRM benefits and support as Mitchell 1 Manager customers.

POWAY, CA – Mitchell 1 announced that it has opened up its Customer Retention Marketing (CRM) program to work with non-Mitchell 1 management systems including NAPA Tracs, Alldata Service Center, R.O. Writer and others.

“We expanded our popular CRM program to make it available to a wide range of users,” said David Niemiec, general manager, Mitchell 1’s Business Performance Services. “So even if your automotive repair shop is not a Mitchell 1 Manager subscriber, you can still benefit from our CRM program to help improve your customers’ loyalty and increase monthly car counts.”

Automotive repair shops will receive the same CRM benefits and support as Mitchell 1 Manager customers. Mitchell 1’s non-Manager system also works with its new eCRM program; the e-mail based service designed for small-to-medium sized automotive repair shops and for shops that want to try the CRM program at a lower monthly price.

For more information or to see if your shop management system now works with Mitchell 1’s CRM service, contact Mitchell 1’s inside sales group at (888) 724-6742 x6313.