ELK GROVE, Calif. – ALLDATA is expanding its direct presence in Canada to better serve its growing customer base. The company will operate as ALLDATA Canada Services Ltd.
 
"We feel the time is right to strengthen our position in the Canadian market," said Kevin Culmo, ALLDATA’s group vice president of sales, operations and strategic planning. "Previously, ALLDATA products were sold through a third party distributor in Canada. The marketing effort was limited, and many prospective customers were not cognizant of our repair, shop management and customer relations products. We now have a tremendous opportunity to build brand awareness and communicate the advantages of our full ALLDATA product suite to shops throughout the
country."
 
Twenty-five years ago, ALLDATA was the first to market electronic repair information, the company notes. Today, its systems are used by more than 80,000 repair shops in North America. Its core product, ALLDATA Repair S3000, provides original vehicle manufacturer’s (OE) diagnostic and repair procedures, specifications, diagrams and technical service bulletins on more than 33,000 engine-specific vehicles. ALLDATA Collision S3500 includes all that, plus detailed collision repair procedures. ALLDATA Manage, an increasingly popular shop management system, offers features proven to increase productivity. ALLDATA Market helps shops build long-lasting customer relationships.
 
Canadian subscribers are offered billing in Canadian dollars, customer service in both French and English and comprehensive training and support. For more information on ALLDATA in Canada,visit www.alldatacanada.ca or call 800-697-2533.