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Top 5 Stories of the Week

A recap of the top five stories on aftermarketNews during the week of Jan. 31.

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Opportunity Ahead 2022: Federated’s Sue Godschalk

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Part 6 in this series features Sue Godschalk, president, Federated Auto Parts.

Read more here.

NAPA AUTO PARTS Refreshing Brand After 100 Years

Changes include strategic alliances with new agency partners and transforming its internal marketing team.

Read more here.

Opportunity Ahead 2022: Advance Auto Parts’ Lauren Beaulieu

Part 1 of our Industry Insights series features Lauren Beaulieu, VP, Professional Marketing, Advance, Carquest and Worldpac.

Read more here.

ADVICS Brand Launches Line of Ultra-Premium Brake Fluid

Product launch includes DOT 3 and DOT 4 LV synthetic formulations.

Read more here.

Opportunity Ahead 2022: The Alliance’s JC Washbish

Part 2 in this series features JC Washbish, vice president of sales and marketing, Aftermarket Auto Parts Alliance.

Read more here.

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