Tire Discounters is honored to have raised $20,631 to support Wounded Warrior Project (WWP) during its “Labor is On Us” event held at Tire Discounters locations in Tennessee, Georgia, and Alabama. The week-long donation drive ran October 24-31. During the event, Tire Discounters offered labor on the house for tire and oil changes. To support Wounded Warrior Project, customers generously donated $9,140, and Tire Discounters chipped in the rest by adding a $1 donation for every social media share, phone call and appointment booked during the event to bring the total donation to $20,631.
“The Labor Is on Us event was our way of saying thank you to all the men and women who keep us safe. We’re honored to donate over $20,000 to support Wounded Warrior Project on behalf of our customers and employees,” said Jamie Ward, president.
For Tire Discounters employees, the event was about more than just offering labor on the house. Employees rallied behind the opportunity to raise funds to honor their coworkers, families, friends and neighbors who’ve served our country by creating unique displays showcasing their patriotic pride. Funds raised in support of WWP will provide programs and services for warriors, which include access to mental and physical health care, employment assistance and education services.
“We employ many veterans. Giving back to the Wounded Warrior Project was a cause close to many of our hearts,” said Charles Curlee, VP retail sales, U.S. Marine Corps Veteran.