SKF Archives - Page 3 of 3 - aftermarketNews
SKF Now Offers A Web-Based Training And Rewards Program

The SKF Parts Xperience program is designed to help technicians more easily engage with SKF products, learn more about installation and maintenance best practices and manage reward points based on product purchases and installation.

SKF Introduces New Packaging, Re-launches The CR Seals Brand

In addition to synchronizing the global packaging, SKF – inspired by the 140th anniversary (in 2018) of the founding of Chicago Rawhide (CR) – has decided to re-launch the CR Seals brand as a pure product brand within the SKF portfolio.

SKF Launches New Website

The new website features installation and product videos throughout, along with a detailed literature section providing access to product sell sheets, installation instructions and technical tips.

SKF To Showcase Latest Vehicle Solutions At 2017 AAPEX Show

In addition, master technician Bogi Lateiner, the star of Velocity’s “All Girls Garage,” will make an appearance at SKF’s booth on Wednesday, Nov. 1.

SKF Recognized As Top Supplier From Uni-Select Canada For 2016

During 2016, SKF increased its sales significantly and became a top performer in terms of sales volume.

New SKF Video Demonstrates Commercial Truck Rear U-Joint Inspection And Replacement

The video highlights using SKF u-joints to replace a rear driveshaft u-joint on a 2017 Freightliner Cascadia truck.

SKF To Provide Product And Technical Support To Bogi For Chevy Montage Rebuild

Bogi will be completing the Chevy Montage project with a team of all females.

SKF USA Announces Winners Of The ‘Race For The Reward’ Program With Its Partner NAPA Auto Parts

In September, VIP race packages were randomly awarded to 10 successful jobbers. The packages included pit tours, meet-and-greets and a “backstage pass” to a NASCAR race.

AASA Launches Hub Bearings Quality Awareness Campaign

RESEARCH TRIANGLE PARK, N.C. – The Automotive Aftermarket Suppliers Association (AASA) has launched a new marketing campaign as a part of its “Know Your Parts” program. The new campaign focuses on the hub bearing category. The hub bearing campaign is the first in a series of category-specific campaigns designed to educate technicians, shop owners, service writers