Akebono says the ultra-premium kits increase coverage by more than 640,000 vehicles.
Disc brake pad kits for Buick, Cadillac, Chevrolet, GMC, Jeep, RAM and Toyota increase coverage by over 3 million vehicles.
Akebono said the contest was designed to bring awareness to the company’s 40+ years of OEM, OES and aftermarket expertise.
The company was recognized during the Import Vehicle Community Product and Marketing Awards held last week at AAPEX.
Willy Molina brings more than 25 years of experience in the automotive aftermarket to this new role.
The new release increases coverage by 3 million vehicles.
The evaluation was based on direct and indirect recommendations from employees.
Mike Eldard will lead regional and district sales managers and sales agencies in the U.S., Canada, Mexico and Latin America.
In this installment of “Five Minutes With,” we get to know Akebono’s marketing and data services manager.
The web catalog can be accessed from www.akebonobrakes.com or directly at www.partcat.com/akebono.
This marks the fourth time the Akebono EURO line has been recognized as the best overall aftermarket part for import vehicles.
Akebono is planning to closely tie the campaign to AAPEX 2019. Highlights include customized booth graphics, product displays, literature and a contest for qualified attendees.