SKF/Chicago Rawhide Increases Sponsorship Level of Car Care Council’s Women’s Board
SKF/Chicago Rawhide recently announced its commitment to increase its sponsorship to the “Gold” level to support the 2004 activities of the Car Care Council’s Women’s Board. This follows SKF/CR’s participation as a Diamond Sponsor of the Women’s Board reception last November in Las Vegas.
Clevite Launches New Engine Builder Club
Clevite Engine Parts recently launched the Clevite Engine Builder Club, a new, one-of-a-kind club aiming to further the professional careers of engine builders across the country and around the world.
Visteon Aftermarket Launches New GlassVantage Network
Visteon has taken a major step forward in the growth of its aftermarket division with the launch of the GlassVantage Auto Glass Professional Network. The Visteon GlassVantage Network is comprised of a select network of high-quality auto glass replacement professionals offering and installing Visteon Performance Windshields in assigned geographic territories.
Drivers Hope Rule Changes Make Indy 500 More Competitive
Don’t be alarmed to see cars going slower around Indianapolis Motor Speedway this month. It’s intentional, and depending on which driver is talking, not necessarily a bad thing.
Speedway Motorsports’ First Quarter Results Exceed Market Expectations
Speedway Motorsports has reported revenues of $122.2 million, net income of $24.7 million and diluted earnings per share of 57 cents for the first quarter of 2004. The results exceeded market expectations, Speedway said.
New Aftermarket Foundation Video to be Shown at AAPEX Town Hall Meeting
In an effort to increase industry awareness of the philanthropic organization, the Aftermarket Foundation has developed a new marketing video, along with a redesigned Web site and brochure. The approximately seven-minute video, shot by former NASCAR Performance producer Joe DePaulis, will be unveiled at the Town Hall meeting, which takes place this fall during the 2004 AAPEX Show.
FRAM Supports New AirHog Air Filter with Multi-Million Dollar Campaign
At the end of last year, FRAM launched its all-new FRAM AirHog high performance air filter, and now, the brand is launching a comprehensive communications campaign to help push sales at the consumer level. A new television spot, three print ads, motorsports affiliations and a full-blown PR program are being launched for the product this month.
UTI Expands Program at Florida Campus to Include Automotive Training
Universal Technical Institute (UTI), a national provider of technical education training, has announced a long-term agreement to expand program offerings at its Orlando, Fla., campus to include automotive training. The Orlando automotive program expansion will help to address the growing technician needs within that specific region, said UTI. According to state occupational projections, Florida has the third largest number of annual automotive technician openings in the U.S.
Engine Builders Meet for Third Round of 2004 Clevite Engine Builder Showdown Series
Engine builders for the likes of Kevin Harvick, Jeremy Mayfield and Jeff Gordon took part in a head-to-head competition in the third round of the 2004 Clevite Engine Builder Showdown Series, which took place April 7 at the NASCAR Technical Institute (NTI), in Mooresville, N.C. Engine builders for the likes of Kevin Harvick, Jeremy Mayfield and Jeff Gordon took part in a head-to-head competition in the third round of the 2004 Clevite Engine Builder Showdown Series, which took place April 7 at the NASCAR Technical Institute (NTI), in Mooresville, N.C.
Engine Builders Meet for Third Round of 2004 Clevite Engine Builder Showdown Series
Engine builders for the likes of Kevin Harvick, Jeremy Mayfield and Jeff Gordon took part in a head-to-head competition in the third round of the 2004 Clevite Engine Builder Showdown Series, which took place April 7 at the NASCAR Technical Institute (NTI), in Mooresville, N.C. Engine builders for the likes of Kevin Harvick, Jeremy Mayfield and Jeff Gordon took part in a head-to-head competition in the third round of the 2004 Clevite Engine Builder Showdown Series, which took place April 7 at the NASCAR Technical Institute (NTI), in Mooresville, N.C.