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CRP Automotive Adds AJUSA to Multi-Brand Business Unit

Leading parts supplier joins ContiTech, Pentosin and Rein Automotive.

Executive Interview with David Hirschhorn, Director of Brand Management at CRP Automotive

Hirschhorn is directly responsible for and has played a major role in the development of the Rein Automotive program, CRP’s proprietary brand for OE quality import replacement parts, which is the focus of this interview. In this exclusive AMN Executive Interview, he shares details on the development of the Rein Automotive program and its role in CRP’s future growth.

CRP Announces New Sales Rep Agency Hirsig-Frazier

Hirsig-Frazier will be responsible for the direct management of current CRP domestic market accounts as well as new account acquisition efforts within the Southwest territory.

CRP Launches Innovative New Web Site

The new CRP Automotive site features three distinct brand sites for ContiTech belts, Rein Automotive A/C and Undercar genuine replacement parts and Pentosin technical automotive fluids.

CRP Appoints Western Regional Sales Manager for Traditional Aftermarket

CARTERET, N.J. – CRP Industries has announced the appointment of Dennis Losey to the position of western regional sales manager, Traditional Aftermarket Business Unit. Founded in 1954 as the North American partner of Continental AG, CRP Automotive supplies ContiTech branded timing belts, timing belt kits and serpentine belts; Pentosin technical automotive fluids; and Rein Automotive

CRP Selects Chick Capoli Sales as New Sales Agency in the Northeast

CRP Industries Inc. has appointed Chick Capoli Sales as its sales representation for eastern Pennsylvania, New York, New Jersey, Delaware, Maryland and the District of Columbia. CRP, a partner of Continental AG, supplies ContiTech branded belts in North America. Chick Capoli Sales will be responsible for the direct management of current CRP domestic market accounts as well as new account acquisition efforts within the region. They will be looking to extend CRP’s product offering into areas that have not been traditionally serviced by the company.

CRP Announces New Sales Rep Agency Relationship

CARTERET, NJ – CRP Industries has announced the appointment of Sherman Pearson Company as sales representation for Indiana, Michigan, Ohio, Kentucky, West Virginia and western Pennsylvania. CRP is a longtime partner with Continental AG as an importer of ContiTech branded belts in North America. Sherman Pearson Co. will be responsible for the direct management of

CRP Appoints Eastern Regional Sales Manager

CRP Industries has appointed Daniel McSwain to the position of eastern regional sales manager, domestic aftermarket business unit. No stranger to the automotive aftermarket, McSwain most recently held the positions of national sales manager with Technicraft Products Inc. and United Marketing of Marion, IN, suppliers of automotive chemicals, appearance products and accessories.

CRP Selects MSG as New Sales Rep Agency

CRP Industries has appointed Marketing Solutions Group, LLC (MSG) as new sales representation for Illinois, Indiana, Iowa, Kansas, Missouri, Nebraska and Wisconsin. Marketing Solutions Group will be responsible for the direct management of current CRP domestic market accounts as well as new account acquisition efforts within the region. They will be looking to extend CRP’s product offering into areas that have not been traditionally serviced by the company.

CRP and CRP Canada Name New Sales Rep Agencies

CRP Canada Inc., the newly created business segment of CRP Industries Inc., has launched its domestic aftermarket belt program and is pleased to announce the appointment of Zurawel Patton Sample (ZPS) as sales representation for Canada. CRP is a longtime partner with Continental AG as an importer of ContiTech branded belts in North America. CRP has also announced the appointment of The Shephard Co. as sales representation for Colorado, Idaho, Montana, New Mexico, Utah and Wyoming.