CRANBURY, N.J. – CRP Automotive, CRP Industries’ largest business unit, has added AJUSA to its brand offering.
AJUSA joins ContiTech Automotive belts, Rein Automotive parts and accessories and Pentosin Technical Fluids as part the CRP Automotive group, one of the fastest-growing automotive parts programs in the U.S. and Canada, according to the company.
AJUSA is an international manufacturer of automotive gaskets, head bolt sets, seals, hydraulic lifters and camshafts, with products distributed in more than 70 countries. With more than 3,500 different parts in stock, AJUSA offers the world’s largest coverage for European and Asian applications, especially late model vehicles, according to CRP.
In making the announcement, Daniel Schildge, president of CRP Industries Inc., noted that CRP will handle all marketing, sales, product development, distribution and customer support operations in the U.S. and Canada.
"The AJUSA line is an excellent addition to our brand family and is a natural extension to the application areas covered by our other product lines. AJUSA will go a long way in helping to further enhance our expertise in the engine repair and service category," said Schildge.
Jose Manuel Martinez Sanchez, executive vice president of AJUSA, added that this new agreement has been formed between “two companies with identical philosophies, where privately owned companies with values of tradition and loyalty, and high-quality standards on products and services belong to their DNA."
"After 15 years in the NAFTA region managing the distribution with our own subsidiary, Import Gaskets AJUSA (IGA), we’ve found a better solution with a leader and expert as CRP Industries, being the best partner possible to guarantee the future of AJUSA in the market … actually, we strongly believe that the future together will be brilliant and full of opportunities for both companies,” he said.
Schildge also noted that AJUSA’s dedication and proven track record in providing the customer with excellent OE quality and the best possible service is right in line with the CRP Automotive mission and commitment to the marketplace.
AJUSA products will be available from CRP Automotive’s ISO 9001:2008 certified warehouses in Cranbury, N.J.; Fremont, Calif.; and Mississauga, Ont., Canada.
In addition to the parts offered by AJUSA, CRP Automotive also provides a range of OE-quality timing belts and timing belt kits, serpentine belts, air conditioning parts, anti-vibration and suspension parts, wheel bearing parts, and premium technical automotive fluids.
