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TRICO Video Series, ‘Defensive Driving 101,’ Receives Industry Recognition After Successful Social Media Campaign

Wrapping up this month, the program was recognized as the best business-to-consumer social media campaign at this year’s Automotive Communications Awards presented by Women in Auto Care.

Continental Conducts Successful TPMS Training Program For Automotive Parts Headquarters

During the event, representatives from various APH stores across the country learned about critical TPMS service requirements, proper parts, troubleshooting and installation procedures and valuable sales techniques.

Bosch Successfully Defends Brand And Trademark Against Counterfeits

The complaint alleged that SIC Autoparts LLC offered for sale and sold counterfeit Bosch automotive aftermarket products. SIC purchased counterfeit products from non-Bosch vendors, including several in China.

Auto Care Association Hosts Successful Trade Mission To Central America

The association, in collaboration with the U.S. Commercial Service, organized a sold-out trade mission to Colombia earlier this year, and two successful trade missions to Guatemala and Peru in 2016.

KPS Capital Partners’ Portfolio Company Chassis Brakes International Completes Successful Recapitalization

KPS will acquire Bosch’s ownership stake in Chassis Brakes International.

Auto Care Association Hosts Successful Trade Mission To Colombia

The trade mission was scheduled to coincide with Expopartes, the largest automotive parts trade show in Colombia. The trade mission kicked off with a country briefing by U.S. Embassy personnel and Asopartes, an automotive aftermarket association in Colombia, and a legal and logistics overview.

SSF Imported Auto Parts To Sponsor Team In The International Automotive Technicians Challenge

Described as “the Olympics for automotive technicians,” the AP Expert International Technicians Challenge will take place this fall just outside of Warsaw, Poland, hosted by Auto Partner, a Polish WD.

Sichuan Automotive Industry Looks Forward To A Strong Year Following A Successful 2016

More than 750 companies showcased the latest products and services to more than 18,000 international buyers and trade visitors that attended the event in late May in Southwestern China.

American & Import Auto Repair Hosts Successful Women’s Car Care Clinic

The American & Import Auto Repair women’s clinic focused on ways women can stay safe, save money and learn more about their car. Some of the areas covered included how to change a flat tire and what to look for under the hood.

Truly Global – Entering New Markets Successfully

In this interview from GlobalBusinessProfessor.com, Anna Schlegel, senior director of Globalization and Information Engineering of NetApp, discusses what corporate globalization professionals do and how companies and professionals enter new markets.