Walker Expands on Import Exhaust Coverage
Recognizing that the owners of import passenger vehicles prefer replacement components that deliver OE-style performance and durability, Tenneco Automotive has developed a vast array of premium Walker exhaust products that help deliver like-new sound and flow characteristics and feature premium materials for extended service life.
Rancho Celebrates 50th Anniversary with Summer Promotion, Chances to Win iPod, Ford F-150
Enthusiasts can now earn fun and exciting premiums – including an Apple iPod Shuffle – through the purchase of qualifying Rancho products in the “Rancho’s Turning 50” promotion during the month of June. Participants also are entered into the grand-prize sweepstakes for the 2004 Rancho Ford F-150 project vehicle giveaway.
John Vanstone Honored with Prestigious AIA Distinguished Service Award
The Automotive Industries Association (AIA) of Canada has named John Vanstone, of Specialty Sales & Marketing, as the recipient of its prestigious AIA Distinguished Service Award for 2004-2005. Vanstone was presented with his award during the opening ceremonies of the AIA Aftermarket Conference for Executives, “Driving Force: Innovating the New Tomorrow” held recently in Ottawa.
Tenneco Launches Walker Exhaust Spring Consumer Rebate Promotion
Running now through May 31, 2005, consumers who purchase one qualifying premium Walker Quiet-Flow 3 muffler or Walker Quiet-Flow welded exhaust assembly from a participating dealer will receive a $40 rebate check from Tenneco Automotive.
Exide Technologies Names New President for Transportation Americas Division
Exide Technologies has announced the appointment of Edward J. (E.J.) O’Leary, as president – transportation Americas, effective June 6. O’Leary succeeds Randy Siuda, who has left the company to pursue other opportunities. O’Leary has more than 25 years of management experience in the automotive industry and most recently served as president – The Americas at Oetiker Inc. His prior experience includes CEO of iStarSystems, vice president sales and distribution – The Americas at Federal-Mogul Corp., executive vice president sales and marketing at Cooper Automotive and national sales manager – Monroe Auto Equipment Co. at Tenneco Inc.
Executive Interview with Richard Alameddine, Vice President of Marketing, North American Aftermarket, Tenneco Automotive
Richard Alameddine is vice president of marketing, North American Aftermarket, for Tenneco Automotive, manufacturer of Monroe shocks and struts, Walker exhaust products, DynoMax performance exhaust, Rancho performance/off-road suspension technologies and DNX products for the tuner market. Among the company’s other key products are DuPont Car Care appearance and performance chemicals, developed through a strategic product alliance with DuPont. Tenneco Automotive is based in Lake Forest, Ill., with aftermarket product engineering and marketing operations in Monroe, Mich.
Tenneco Releases New Walker Master Catalog
The growing line of Walker premium direct fit exhaust systems and components for domestic and import automotive applications are now featured in a new master exhaust catalog from Tenneco.
Tenneco Unit Launches National Ad Program
Tenneco Automotive’s Monroe shock absorber and strut unit, is undertaking what it terms an “aggressive” national advertising program in an effort to reach consumers directly about its 50,000-mile shock and strut replacement recommendation.
Tenneco Automotive Enhances Expert Plus Program
This week, Tenneco Automotive revealed enhancements to its longstanding Expert Plus marketing program for its Monroe and Walker brands. Now in its eighth year, Expert Plus provides member shops with exclusive marketing and merchandising tools and national promotions designed to drive sales within the ride control and exhaust categories.
Keystone Automotive Industries Appoints Board Members
Keystone Automotive Industries has appointed Stephen Rhodes and Ronald Moore to its board of directors, increasing the board to a total of eight members.