CARDONE Extends ‘3F Challenge’ Deadline
The 3F Challenge is an educational steering promotion based on CARDONE’s April feature on the SPEED Channel’s “Two Guys Garage.” The promotion, developed specifically for aftermarket professionals, offers valuable insight into properly performing power steering system repairs.
New Website Launched for Gabriel (Ride Control LLC)
Website upgraded with all-new, user-friendly, interactive, rich content, company says.
NAPA Auto Parts Launches New Family of Filters
NAPA Filters also wants to help customers increase their filtration knowledge through in-store and online informational tools.
Bosch Icon Wiper Blades Give ‘Storm Chasers’ Safe, Clear Vision as They Study and Venture into Destructive Tornados
“Storm Chasers” returns for its fifth season on Discovery Channel this fall. Meteorologist Reed Trimmer and his Storm Chaser team have driven more than 50,000 miles for the past several years tracking tornados, from the Mexican Border to Canada, and captured more than 200 tornadoes on film, and the team relies on two Dominator vehicles, both equipped with Bosch ICON beam wiper blades.
New Website, Microsites from Cooper
In addition to the new website, Cooper also launched a pair of microsites to support the tiremaker’s new Zeon RS3-S and RS3-A and Discoverer A/T3 tires with technical, size and dealer information and special eLearning modules.
OBITUARY: Former APRA Technical Staff Member, Bob Mathews, Passes Away at 82
Mathews was instrumental in establishing the APRA Technical Service back in 1983. A longtime General Motors employee before joining APRA, his extensive knowledge of the industry and his winning attitude made him an invaluable member of the staff, the association says.
New Site Launched for Airtex Water Pumps and Water Pump Timing Kits
Additional enhancements to the site are planned for 2011 including the introduction of technical videos.
Time Warner Names Lauren Fix as National Automotive Correspondent
Fix, who has been regularly providing tips on Time Warner’s YNN (Your News Now) in the Buffalo, N.Y., market, can now be seen nationwide on several YNN stations, Video on Demand channels and through YNN online.
3M Automotive Aftermarket Launches New Website at 3MCollision.com
Redesigned website aims to help professionals quickly find information, advice and product solutions.
Networking, Awards Presentations Abound at Successful APA Conference in San Diego
The event, which took place at the Manchester Grand Hyatt resort, provided plenty of time for networking opportunities between APA shareholders and vendors, several chances for those buyers and sellers to forge business relationships or strengthen existing ones, and discuss new products and programs, and the opportunity for industry friends and acquaintances to relax, have fun and celebrate all of the past year’s successes.