Lord Corp. to Purchase Henkel’s Rubber-to-Metal Bonding Business
Lord Corp., a global developer and manufacturer of adhesion and bonding products, has signed a definitive agreement with Henkel KGaA of Duesseldorf, Germany, to purchase certain assets of Henkel’s rubber-to-substrate bonding and rubber coating business. The business primarily serves automotive and industrial manufacturers of rubber molded and extruded components and includes the trade names Chemosil, Flocksil, Cuvertin and Sipiol.
Henkel Launches New North American Automotive Web Site
Henkel recently announced the launch of its new North American automotive Web site, www.automotive.henkel.com . According to Henkel, combining simple navigation with comprehensive product information, the site offers customers easy access to the company’s network of research, development and engineering resources, as well as its value-added training, analytical and environmental resources.
Henkel Sponsors Carl Edwards in 2006 NASCAR Busch Series
Henkel of America has signed a sponsorship agreement with Roush Racing and driver Carl Edwards in the NASCAR Busch Series in 2006. Several Henkel brands will participate in the sponsorship of Edwards’ number 60 car, including Dial, Renuzit, Dep Sport, Combat, Loctite, Duck and Polyseamseal. Henkel will be a primary sponsor for 14 races and a major associate sponsor for the remaining 21 races in the 2006 season.
Henkel Launches Loctite 1001 Applications Contest For Techs
Henkel Corp. has officially launched an applications contest for its Loctite brand in the automotive and heavy-duty aftermarkets. The promotion is open to all professional technicians and will be promoted under the theme, “How do you use your Loctite?”
Henkel Unveils New Adhesives and Sealants Technology Center
Henkel recently opened its new Adhesives and Sealants Technology Center, which provides testing resources to transportation manufacturers and suppliers.
Henkel Launching Loctite 1001 Applications Contest for Techs
Henkel Corp. is launching an applications contest for its Loctite brand in the automotive and heavy-duty aftermarkets. The promotion is open to all professional technicians and will be promoted under the theme, “How do you use your Loctite?” The contest will start on January 1, 2006 and run through June 30, 2006. Technicians who send in their most creative ideas will get a chance to win valuable prizes, ranging from race weekend travel packages, to professional tools, to free Loctite products. Distributors will get a preview of the contest during the 2005 AAPEX show at booth # 1874.
Henkel Opens Testing Center in Michigan
The Madison Heights, MI facility just opened an $8-million, 65,000-square-foot tech center where products are invented, developed and tested.
Henkel Teams Up with NASCAR Stars Bobby and Terry Labonte for Brumos Porsche 250 at Daytona International Speedway
Henkel in North America has teamed up with NASCAR NEXTEL Cup Series stars Bobby and Terry Labonte as they race for the checkered flag in today’s Brumos Porsche 250 at Daytona International Speedway. The talented brothers will combine their skills to champion the No. 44 Doran Racing Pontiac Doran sponsored by Henkel, its Loctite brand, and Daytona USA.
Executive Interview with Lou Gaudette, General Sales Manager, Loctite Automotive Aftermarket Division, Henkel Corp.
After a three-year hiatus, Henkel has re-launched the Loctite brand in the automotive aftermarket with a new look and an innovative and exclusive product line. As General Sales Manager for Henkel Corp.’s Loctite Automotive Aftermarket Division, Lou Gaudette is responsible for all of Henkel’s aftermarket activities in the U.S., Caribbean and Canada. Read on as Gaudette brings us up to speed on Loctite’s re-entry into the marketplace.
Henkel Technologies Earns Decoma President’s Award
Henkel Technologies recently received the Decoma International President’s Award for 2003 for innovations that lower costs while improving productivity and quality. The award recognizes Henkel’s efforts at two key Decoma facilities. Henkel Technologies was nominated by Decoma’s Norplas and Nascote facilities for separate technologies that help ensure production lines continue running efficiently.