Delphi Appoints Three New Sales Managers in North America
Delphi Corp. has named three new sales managers for North America. Jim Eady, Darrel Reuss and Steve Tucker will serve as regional sales managers for vehicle electronics in North America for Delphi Product & Service Solutions. Eady will cover the Southeast, Reuss the Midwest and Tucker the Northeast and all will report to Scott Donnelly, North American vehicle electronics sales manager.
Wix Filters Named to NASCAR Performance Product Line-Up
WIX Filters has received endorsement as an exclusive NASCAR Performance Partner. The launch of NASCAR’s Performance brand — targeting installers and consumers — provides automotive aftermarket products a point of difference in the highly competitive retail marketplace. NASCAR will promote the new NASCAR Performance Network through a marketing program that promotes vehicle maintenance and directs consumers to nearby service facilities. The network, which is housed on NASCAR.com, features a shop locator service for driving directions, store hours, services and certifications.
Jack Roush Named First Recipient of SKF X-Tracker Award
Jack Roush, CEO of Roush Industries and owner of the Roush Racing Team, has been named the first recipient of the SKF X-Tracker Award. The international award recognizes an individual who has achieved success in the face of extreme challenges or adversity. SKF selected Roush as the first X-Tracker Award recipient due to his legendary success in the automotive and racing industries and his perseverance through his recovery from life-threatening injuries sustained in a 2002 airplane crash.
TI Automotive Wins $1.2 Billion in New Business
TI Automotive recently won contracts in its fuel systems division valued at more than $1.2 billion from automotive manufacturers in Europe, Asia and North America. Beginning with 2006-model-year production, the fourth-quarter contract awards include complete fuel systems and subsystems for a range of products,
Universal Automotive Acquires Three Brands from TRW Automotive’s Kelsey-Hayes Subsidiary
Universal Automotive has purchased several business assets of TRW Automotive’s Kelsey-Hayes subsidiary. The Livonia, Mich.-based businesses sold for $11 million in cash plus additional contingent payments. Universal has acquired the Autospecialty, ValuMaxx and Power Stop brands from Kelsey-Hayes. It also has entered into a licensing agreement for the use of the TRW trademark for premium quality brake rotors and drums and a supply agreement for TRW suspension products.
Cooperation Urged in Auto Costs Fight
As a former Ford Motor Co. executive, Kathleen Ligocki knows about the carmakers’ mission to slash supplier prices. But in order to survive long-term, automakers must work with suppliers to take out the waste, said Ligocki, now chief executive of Tower Automotive. Speaking on an Automotive News World Congress panel Monday in Dearborn, Mich., Ligocki, a former vice president for Ford customer services, called for a collaborative effort between suppliers and carmakers to improve both sides’ bottom lines.
Intermet to Close Havana, Ill., Foundry
Intermet Corp. intends to close its foundry in Havana, Ill., during the second quarter of this year. The company said the closure is necessary to rationalize excess production capacity and reduce costs. The facility, which manufactures ductile-iron castings for the automotive industry, currently employs 205 people, including hourly and salaried staff. The company will consolidate the plant’s equipment and products into other existing Intermet foundries.
Dana and GETRAG Sign Joint-Venture Agreement with Volvo
A recently formed joint venture company between Dana and GETRAG has signed an agreement with Volvo Car Corp. (VCC) to purchase a 60-percent interest in VCC’s operations in Koping, Sweden. The resulting joint venture with VCC will be known as GETRAG All Wheel Drive AB, a Dana/GETRAG Co. The company will produce all-wheel-drive (AWD) and chassis systems and components for passenger cars and sport-utility vehicles.
Former Urda Exec Forms New Aftermarket PR Agency
Kristen Simpson, former executive at Akron, Ohio-based PR agency Urda Co. (now Urda-Roberts), has launched Simpson Communications LLC. The new public relations agency, based in Shaker Heights, Ohio, will specialize in business-to-business communications for the automotive aftermarket. Simpson Communications will offer a full range of public relations services, including new product launches, press events, media relations, copywriting, strategic planning, event management and internal communications.
Automakers Tailor Ads to Woo Minorities
The auto industry increasingly is targeting the black, Hispanic and Asian American communities with tailored advertising, as the buying power of minorities grows, according to a recent report in the Seattle Post-Intelligencer Reporter . Companies are now beginning to create ads that speak to specific audiences, placing them in targeted media outlets. According to Randi Payton, publisher of the magazines African Americans on Wheels and Latinos on Wheels, this increased attention to diversity is even making its way into the design of cars, as automakers tailor products to lifestyle choices.