News Overheard: DIY Or DIFM? What’s the split between DIY and DIFM today? Advertisement ByBruce Kratofil on January 22, 2021 Bruce is the Audience Insights Manager at Babcox Media. Did You Know? The Auto Care Association/AASA Joint Channel Forecast is calling for the split between DIFM and DIY sales to stay at 80%/20% at least through the year 2023.AdvertisementClick Here to Read MoreAdvertisement To learn more, click here. Advertisement In this article:DIFM, DIY, joint channel forecast Print Up Next:People On The Move: Week Of Jan. 25 Don't Miss:People On The Move: Week Of Jan. 18 Scholarships: Garage Gurus Continues Tech Scholarship Program Manufacturing: Michelin Launches Serpentine Belt Drive Component Kit Distribution: Buy Online/Pick Up In Store Collision: WIN Opens Registration For Scholarship Walk Fundraiser Advertisement SUBSCRIBE Stay up to date with aftermarketNews. VIDEO Watch the latest aftermarketNews video. AASA Top Suppliers Submit your company's info for the top suppliers list!