A focus on Africa has been part of Nexus, as Africa constitutes 4% of the N! global turnover and 15% of the N! member base. Nexus Automotive International took a step forward in Africa with the IAMaga regional structure, which organized its first event in Cairo from June 14-15. More than 110 members of the N! community met, discussed and inspired each other through a plenary and workshops dedicated to the specificities of the African markets.
With among the lowest motorization rates in the world (42 cars per 1,000 people in some cases), and the expectation that used ICE-powered vehicle imports will grow, Africa will develop as a growth market for traditional parts, Nexus said. To accomplish this, IAMaga will deliver the regular Nexus services and offer unique activities tailored specifically to meet the needs of African members. Through its dedicated efforts, IAMaga aims to lead and inspire business development across the continent.
Workshops at “The One Africa Business Summit,” organized by IAMaga, focused on anti-counterfeit measures, digitization, sustainability and developing aftermarket talent in Africa. The event brought together keynote speakers and industry leaders, representing companies such as Nexus Automotive International, Bosch, TecAlliance, Afrik21, Automotive Academy, REP-R International, Cypheme and IAMaga.
Nexus said key outcomes included a commitment to:
- Effective lobbying of African governments across a wide range of pertinent topics (trade barriers, fake goods, human capital development, access to foreign exchange, etc.);
- African vehicle car parc data projects will be developed and deployed (members will work together to improve the quality of data);
- Commercialize authenticate by IAMaga Connect (powered by Cypheme);
- A battery recycling POC project will launch in Mauritius with one of the Nexus members;
- An Africa Talent Day will take place early in 2024.
