MOTOSHOP Technology Tools, a portfolio of Web-based technologies for commercial shop owners and technicians offered by Advance Auto Parts, is bringing new solutions to the automotive industry through new strategic partnerships with AAA Club Partners (a holding company comprised of nine AAA clubs), MOTOR Information Systems and R.O. Writer shop management software. This suite of MOTOSHOP services was created to deliver easy-to-use, cost-effective options to optimize all essential automotive aftermarket shop functions, including repair and diagnostic information, shop marketing and reputation management, training, shop management and more, according to Advance.
“Customers appreciate the breadth of problems that can be solved by using products available from MOTOSHOP,” said Jad Dunning, vice president and general manager of MOTOSHOP Technology Tools. “Aligning our products with other industry-leading organizations is a testament to the ease-of-use and functionality inherent in everything we design for shop owners and technicians at MOTOSHOP.”
AAA Club Partners (ACP), part of the most trusted auto club in America, leverages MotoREV Shop Marketing tools to streamline communication with its members and automate marketing efforts across a network of hundreds of auto repair facilities.
“At ACP, we are committed to using best-in-class tools to build strong, trusted relationships with repair shops and car owners,” said Tom Rideout, ACP’s managing director of Innovation. “MotoREV’s broad set of features was the obvious partner to make it happen.”
The MOTOR Labor Guide is now integrated into MotoLOGIC Repair & Diagnostics and available to all customers. MotoLOGIC now includes more than 26 million articles of unedited, OE data, and will be integrated with MOTOR’s Web-based mobile estimating tool, Selectline. Commercial shops using Selectline can access MotoLOGIC’s search functionality to drive efficiency in the repair process, the company adds.
“Shops need modern tools for quickly and accurately quoting jobs,” said Steven Birdsall, MOTOR’s CEO and executive vice president. “We believe that the combination of Selectline’s simple estimating functions with MotoLOGIC’s comprehensive diagnostics information delivers unique value to our shop customers.”
Leading Shop Management Software provider R.O. Writer also will offer access to MotoLOGIC to satisfy the repair and diagnostic information needs of their customers. “MotoLOGIC has taken a leadership position in the repair and diagnostics category,” said Richard Forness, vice president and general manager of R.O. Writer. “By offering access to MotoLOGIC directly in R.O. Writer, our customers will service car owners effectively and efficiently, getting their vehicles back on the road quickly.”
MOTOSHOP Technology Tools is showcasing its suite of products at the 2015 AAPEX show in Las Vegas. Customers interested in MotoLOGIC can participate in a Pit Crew Challenge at the MOTOSHOP booth No. 1275 in the Sands Expo Hall for a chance to win daily prizes.
