HDA Truck Pride will convene as a group to discuss “Navigating Sustainable Growth” at this year’s annual membership meeting. In its seventh year as a sales and marketing organization, HDA Truck Pride says its membership continues to initiate successful and innovative programs in an evolving industry. For this organization, anticipating market dynamics and leveraging technology and training are keys for sustainable growth.
“We’ve embraced a data-driven product marketing strategy and understand how to leverage category management through the vast supply chain,” said Don Reimondo, president and CEO. “Our goals for the 2017 meeting are to engage our supply chain partners and enable our membership to focus on continuous improvement and sustainable growth.”
Sustainable growth is critical to the longevity of HDA Truck Pride, the group says. The association says it will execute an agenda to equip its membership and our suppliers with the tools necessary to thrive in the marketplace. The agenda includes sessions introducing improved sales tools, marketing programs and technological enablers.
The HDA Truck Pride staff and business development team will be reinforcing the theme with training sessions to demonstrate some of the new and improved tools available exclusively to HDA Truck Pride members. The meeting will be held May 3-6 at the JW Marriott Grande Lakes in Orlando, Florida.