LAS VEGAS – Experian Automotive this week at AAPEX launched Parts in Operation, an enhancement to its Velocity platform that enables aftermarket professionals to better manage inventory, optimize parts production and understand demographic influences on the market.
 
The Velocity platform integrates original equipment product lines, or a user’s vehicle parts catalog data, and matches it to Experian Automotive’s AutoCount Vehicles in Operation database through Automotive Aftermarket Industry Association (AAIA) Aftermarket Catalog Enhanced Standard (ACES) codes. Based on this data, Parts in Operation creates multiple road map options, providing users with actionable information that enables them to better understand what is happening in their market, why it is occurring and how to move forward based on the results. The road maps include inventory management and gap analysis plans, which contain interactive maps, graphs, charts and Experian Automotive Enhances Velocity Platform
 
Experian’s vehicles in operation data is available four weeks after the close of the quarter, is coded to the AAIA vehicle standards, and includes detailed vehicle attributes for vehicle model years 1967 and newer. Customized data that can be analyzed rapidly within the tool or easily exported for use in the user’s own product set, according to Experian.