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Darrel Reuss Named President Of ATD Tools And ITEG

Reuss will assume this role from Bill Robinson who will be retiring from the business later this year.


Darrel Reuss was recently named president of ATD Tools and The International Tool and Equipment Group (ITEG) effective June 22. Reuss will assume this role from Bill Robinson who will be retiring from the business later this year and who will work with Reuss over the next several months to affect an orderly transition of this important role.

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An industry veteran who will be joining from Milton Industries where he has been VP sales, Reuss has a long history in the automotive, heavy duty, agriculture and industrial businesses as well as first-hand experience with many of the leading national accounts and key customers in the industry. As he steps into the leadership role with the organization, he will drive continued growth for our national ITEG suppliers, lead the development of innovative solutions and manage the future of the businesses.

“Darrel’s background was ideal for the varied needs of the organization overall, and he has a track record of success in all of the areas important to our business,” said Barry Daniel, chairman of the board of ATD and ITEG. He added, “We are confident that he will bring the same level of energy and insight to our business as he has brought to his former companies.”


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