FOUNTAIN VALLEY, Calif. CarMD.com has announced the debut of the new CarMD Vehicle Health Matters Driving Tips Video Series. The 1 to 3-minute videos are designed to educate vehicle owners about maintenance and safety and provide common sense tips for keeping cars and trucks better maintained. The videos were developed after a recent CarMD survey* found that only half of vehicle owners follow a regularly scheduled maintenance program, and 74 percent of drivers aged 18-44 admit to having put off automotive maintenance and repairs. The videos are free and available for consumers to view from the CarMD website and the CarMD YouTube channel.
The initial CarMD Driving Tips series features more than two dozen videos filmed in partnership with automotive industry experts from such reputable companies as Intellichoice, Jim Russell Racing Drivers Schools and Toyo Tires, along with CarMD’s own ASE-certified technicians. The video topics range from “How Do You Change A Tail Light?” to “How To Check Tire Tread Depth” and “What Are Some Tips For Young/New Drivers?”
“Today’s vehicles are lasting longer than ever before, with the average age of a passenger vehicle now at 10.2 years old, yet all too often the youngest motorists are driving older, hand-me-down cars that may not be well-maintained,” said Richard Amador, CarMD’s director of marketing. “In fact, a recent CarMD survey* found that only 38 percent of vehicle owners aged 18-34 follow a regularly scheduled maintenance program. CarMD is committed to educating drivers especially the younger generation about vehicle care and safety, which is why we’ve chosen the Internet and YouTube as vehicles to promote our video series.”
Amador adds that CarMD is committed to providing drivers of all ages with affordable tools and information to make educated decisions about their vehicle’s health and maintenance.
“We are pleased to partner with industry leaders that share our commitment to help keep drivers safe and well-informed. This education program is a cornerstone of our communications campaigns moving forward, and we welcome more automotive industry partners for future video topics,” he said.
*Survey was conducted online within the United States by Harris Interactive on behalf of CarMD.com Corp. from April 2123, via its QuickQuery online omnibus service, interviewing a nationwide sample of 2,449 U.S. adults aged 18 years and older.