ELK GROVE, Calif. ALLDATA has entered into an agreement with AutoVitals to help repair shops attract and retain customers.
Founded in 2009, AutoVitals.com was created to help busy auto repair shop owners and service advisers develop and nurture customer relationships via both online and offline channels. Using the AutoVitals platform, service managers can identify opportunities to further connect with the customer, and can take immediate action – with the ability to track and report on the success of specific activities and the overall impact on the bottom line. AutoVitals integrates with the shop’s existing management system.
"ALLDATA has selected AutoVitals as the best solution in the industry for helping customers reach a wide audience of interested consumers," said ALLDATA President Jeff Lagges. "We have always been about helping shops succeed, and this is a proven tool to help them get the results they want."
The collaboration of ALLDATA and AutoVitals will offer immediate benefits to repair facilities, through ALLDATA’s suite of market products that leverage web technologies and social media. By deploying AutoVitals’ marketing platform, which is specific to the independent automotive industry, shops can inexpensively reach a wide audience, ALLDATA says. AutoVitals can tailor search engine optimization technology to improve a shop’s ranking and visibility, which can translate to higher profits. Additionally, customer reviews are solicited to build an online reputation.
"In areas with 20,000 drivers or more, there are more than 2,000 Internet searches for auto repair shops per month," said AutoVitals CEO Uwe Kleinschmidt. "Our services help shop owners significantly cut their advertising budgets with substantially higher returns. And they achieve a highly personalized customer experience at the counter and beyond. Teaming up with ALLDATA should enable many ALLDATA repair shop users to make dramatic improvements in customer acquisition and retention."
For more information about ALLDATA and AutoVitals, go to www.alldata.com/getmarket or call 800-697-2533.