WINNETKA, CA — Public relations firm, High Performance Prose (HPP) is now under new ownership.
Located in Winnetka, Calif., HPP serves as a full service PR agency for such aftermarket clients as Royal Purple, BW-AirWerks (the new forced-air performance program from BorgWarner Turbo Systems North America), Innovative Turbo Systems and Autotecnica.
Nicole Girkey has taken ownership of the company, and will serve as CEO of the agency. She purchased the business from Sue Elliott-Sink.
“Nicole has been running the day-to-day operations of High Performance Prose for quite some time, and it’s very exciting to see her step up to the next level as owner,” said Elliott-Sink. “The change should be seamless for clients, who remain in the capable and talented hands of Nicole and her terrific team.”
Elliot-Sink is now focusing on her new business, Easier Way Media, an online book seller.
“This is a very exciting time for both myself and High Performance Prose,” said Girkey. “Harnessing the creative energy and all of the potential of the staff and the company, I know that we are going to be bigger, better and stronger than ever. It’s such an honor to run and own a company of such great stature and I look forward to working hard to raise the bar to that next level.”
For more information on HPP, visit: www.hpprose.com
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