ROSEVILLE, Minn. The Alliance of Automotive Service Providers of Minnesota Inc. (AASP-MN) has announced its fall lineup of educational seminars for members.
AASP-MN will host “Audi & Volkswagen Diagnostics,” from 4-7:30 p.m. on Wednesday, Nov. 14, at Dunwoody College of Technology in Minneapolis. William Krug of IDENTIFIX will present the session, which will cover how to read Audi/VW wiring diagrams and how to use the diagrams for faster, more focused diagnostics. Attendees will learn how the factory scan tool is set up and how the various functions can be used to find the cause of concern. The ins and outs of late-model A/C systems also will be covered.
On Thursday, Nov. 29, AASP-MN will host “No B.S. Guide to Converting Telephone Leads into Paying Customers.” The seminar, presented by Jeremy O’Neal of Advisorfix.com, will be held from 4-7 p.m., at Dunwoody College of Technology. The three-hour power course is designed to help attendees:
· Increase effectiveness at lead conversion by at least 50 percent.
· Effectively manage today’s tough telephone price shopper.
· Create a lead management system that strengthens customer retention and stimulates referrals.
· Learn the one question every customer who calls in for a price must be asked.
· Take the frustration out of dealing with price shoppers on the phone, and in person.
· Learn the six dumbest things most service advisers say on the phone that sabotage themselves. (Be prepared to laugh)
· Learn why some leads are bad and will actually cost the shop money.
For additional information and to register for the fall seminars, contact the AASP-MN office at (612) 623-1110 or 800-852-9071 or register online at www.aaspmn.org.