From Tire Review
Kenda Tire USA has introduced two new automotive field sales managers to the West Coast and East Coast as Kenda’s sales and territories continue to expand.
David Alari will be handling West Coast sales, with Rob Schussler handling the East Coast, respectively.
Alari will be the sales manager covering the western region, managing business in both consumer and specialty tire categories for sales to the dealer and distributor channels. He also will be responsible for growing the Kenda Traction Program with Kenda’s authorized distributors. Prior to joining Kenda, Alari worked for Mickey Thompson for nine years, managing Latin America.
Schussler will be the sales manager covering the Eastern region, managing business in both consumer and specialty tire categories for sales to the dealer and distributor channels. He also will be responsible for growing the Kenda Traction Program with Kenda’s authorized distributors. Prior to joining Kenda, Schussler worked for Cooper Tire for eight years in similar roles and with other consumer products companies.
