DISCOUNT TIRE Opens 1,000th Store 

DISCOUNT TIRE Opens 1,000th Store 

The national retailer has continued the legacy of its founder, Bruce Halle, with the opening of a milestone store in Phoenix, Arizona.

DISCOUNT TIRE, one of the world’s largest independent tire and wheel retailers, has announced the opening of the franchise’s 1,000th tire store located in Phoenix, Arizona.

The company says the opening of this new location will hold a place of significance in the hearts of many who know the brand or have worked for the company.

“This is an incredibly exciting day for the DISCOUNT TIRE family and we are proud to be sharing this achievement with the Phoenix community,” said Lisa Pedersen, assistant vice president, marketing at DISCOUNT TIRE. “Reaching 1,000 stores is truly a testament to Bruce Halle’s dream and commitment to treating people right. Bruce always said ‘once we get to 1,000, let’s go open the next thousand – as long as we stay true to who we are’. We will continue to responsibly grow and honor Bruce’s legacy on which the company was built.”

Founded in 1960, DISCOUNT TIRE has grown from a one-man tire shop in Ann Arbor, Michigan, into one of the nation’s leading tire retailers. The company reached 200 stores in 1990 and has doubled in size since reaching store number 500 in 2002. DISCOUNT TIRE says it attributes its success to the respectful, “can-do” attitude that began at Halle’s first store and is instilled in each of the company’s more than 20,000 employees today.

DISCOUNT TIRE sells a wide selection of leading tire brands including Michelin, Goodyear, Bridgestone, BFGoodrich, Pirelli, Falken, Continental and Cooper along with its own exclusive brands such as Arizonian, Road Hugger and Pathfinder. DISCOUNT TIRE also offers a variety of custom wheel brands, including MB, Vision, American Outlaw, TSW, Liquid Metal and Konig. The tire retailer currently has stores in 34 states, with plans to expand in three more states in the near future.

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