YANG Launches Annual Sponsorship Program
Now a year-round opportunity, the annual sponsorship program offers five tiers of engagement: Bronze, Silver, Gold, Platinum and Diamond.
Castrol Becomes Official Motor Oil of Barrett-Jackson
At its first event under this new partnership, Castrol will introduce its new branding to the U.S. market.
Castrol Turns 125, Debuts New Market Strategy
As part of the new strategy, Castrol will explore opportunities in battery thermal management, digital and service solutions and data center immersion cooling.
WIN Kicks Off Annual Sponsorship Campaign
The Women’s Industry Network aims to attract, retain and advance women in the collision repair industry.
Monro Adds Digital Customer Service Tools, Sponsorship
Monro will sponsor the US Auto Tech National Championship and roll out digital customer service tools.
Yokohama Tire Partnering with FuelFest for 5th Straight Year
FuelFest’s latest stop is at Irwindale Speedway (near Los Angeles) on Saturday, June 3.
MAHLE Motorsport Hires New Marketing Manager
Former Hot Rod Magazine Editor Rob Kinnan joins the company after a storied 30-year career in performance and racing.
Midas Celebrates 67th Birthday with 67 Acts of Kindness
Due to an overwhelmingly positive response from Midas franchisees, more than 100 events will be taking place.
Bendix Recaps Community Outreach Efforts in 2022
Bendix team members logged close to 9,000 volunteer hours toward a wide variety of projects.
Electrify America Invests $1.6M in STEM & Workforce Dev.
This brings the company’s total funding of STEM and workforce development to more than $3 million since 2021.