Lund International, a designer, manufacturer and marketer of branded automotive accessories for a full assortment of passenger cars, SUVs, vans, light trucks and Jeeps, has hired industry veteran Lee McGuire as its new senior director of marketing for Jeep and off-road. With the addition of McGuire, Lund will continue to expand its growth in the Jeep and light truck markets.
“We are thrilled to have Lee join the Lund International family of brands,” said Mitch Fogle, Lund president and CEO. “Lee brings a wealth of knowledge and experience in the Jeep and off-road segments as well as strong passion for marketing and the automotive aftermarket. Lee will work to further develop our Jeep and light truck brands to their fullest potentials.”
McGuire began her education in marketing at the University of Hawaii at Manoa before transferring to the University of Louisiana at Monroe where she graduated with a Bachelor of Business Administration degree in marketing. After college, McGuire began working at Skyjacker Suspensions while also pursuing a Master of Business Administration degree, which she earned from the University of Louisiana at Monroe in 2006.
McGuire has been actively involved with SEMA, having served on several SEMA Select Committees and task forces, including the Light Truck Accessory Alliance (LTAA), Young Executives Network (YEN) and the SEMA Business Women’s Network (SBN). McGuire was recognized by SEMA as one of its 35 Under 35, and as a Northeast Louisiana Young Professionals Top 20 under 40 Nominee.
