ASA Electronics continues to strengthen its sales force with addition of Josh Theodorovich to the Commercial Vehicle (CV) sales team. Theodorovich earned his sales experience as an account manager for various companies in the Elkhart, Indiana, area.
The company says he will channel his competitive and driven personality as the new inside sales account manager, generating new business in the commercial industry.
“We were drawn to Josh because of his positive energy and his determination to succeed. Both of those traits will serve him well in developing new business opportunities inside the commercial vehicle environment,” said Joe Camacho, Commercial Vehicle industry manager.
Theodorovich’s primary responsibility within the CV industry will be to develop new business and increase awareness of ASA brands within some of those target markets.
“I plan to focus on breaking into the fleet market,” said Theodorovich. “We have some fleet customers already, but it’s a market with endless potential for ASA.”
Theodorovich is an Indiana University graduate, where he majored in communications and minored in business administration. When he isn’t working, Theodorovich enjoys reading, playing hockey and working with greyhound rescue groups. He credits his hockey background with building his competitive spirit and teaching him to embrace challenges.